Art/Work - Revised & Updated: Everything You Need To Know (and Do)
As You Pursue Your Art Career

Product Description

The definitive must-have guide to pursuing an art career-the fully revised & updated edition of Art Work now in its fourteenth printing shares the tools artists of all levels need to make it in this highly competitive field Originally published in 2009 Art Work was the first practical guide to address how artists can navigate the crucial business & legal aspects of a fine art career But the rules have changed since then due to the proliferation of social media increasing sophistication of online platforms & ever more affordable digital technology Artists have never had to work so hard to distinguish themselves-including by making savvy decisions & forging their own paths Now Heather Bhandari with over fifteen years of experience as a director of the popular Chelsea gallery Mixed Greens & Jonathan Melber a former artsentertainment lawyer & director of an art e-commerce startup advise a new generation of artists on how to make it in the art world In this revised & updated edition Bhandari & Melber show artists how to tackle a host of new challenges How do you diversify income streams to sustain a healthy art practice? How can you find an alternative to the gallery system? How do you review a license agreement? What are digital marketing best practices? Also included are new"es from over thirty arts professionals updated commission legal templates organizational tips tax information & advice for artists who don't make objects An important resource for gallerists dealers art consultants artist-oriented organizations & artists alike Art Work is the resource that all creative entrepreneurs in the art world turn to for advice