Eric Gill&s opinionated manifesto on typography argues that &a good piece of lettering is as beautiful a thing to see as any sculpture or painted picture& This essay explores the place of typography in culture & is also a moral treatise celebrating the role of craftsmanship in an industrial age Gill a sculptor engraver printmaker & creator of many classic typefaces that can be seen around us today fused art history & polemic in a visionary work which has been hugely influential on modern graphic design& Written with clarity humility & a touch of humour timeless & absorbing& Paul Rand The New York Times& His lettering was clear confident & hugely influential on the development of modern type design The world has now caught up with Gill& Guardian How do we see the world around us? This is one of a number of pivotal works by creative thinkers like John Berger & Susan Sontag whose writings on art design & the media have changed our vision for ever