
New in the "100 Ideas that Changed" series this book demonstrates how ideas influenced & defined graphic design & how those ideas have manifested themselves in objects of design The 100 entries arranged broadly in chronological order range from technical (overprinting rub-on designs split fountain); to stylistic (swashes on caps loud typography & white space); to objects (dust jackets design handbooks); & methods (paper cut-outs pixelation) Written by one of the world's leading authorities on graphic design & lavishly illustrated the book is both a great source of inspiration & a provocative record of some of the best examples of graphic design from the last hundred years