The aim of Olay Total Effects is to target & fight the seven signs of ageing for younger looking skin. From the Total Effects series comes Olay Total Effects Day Moisturiser SPF15. This anti-wrinkle cream for daily use targets your lines, wrinkles & pores, & visibly smoothes skin texture, while providing SPF15 protection against broad spectrum UVA/UVB rays. Its a dermatologically tested, specially designed formula with Vita Niacin (Vitamin E, Vitamin B3 & Pro Vitamin B5) which intensively nourishes & hydrates your skin, improving its firmness & evening the skin tone. The product is p H neutral & non-comedogenic. For complete, 24-hour protection try Olay Total Effects Day Moisturiser in conjunction with Olay Total Effects Night Moisturiser, also available at Semichem.