L' Oreal Casting Creme Gloss is a no-ammonia, non-drip creme formula which blends away grey with a delicious fragrance that makes colouring a luxurious treat. The squeezy applicator tube is designed to fit snugly in the hand for a controlled application, which is easy & clean, even for beginners. The resulting glossy & natural looking colour lasts up to 28 shampoos. The conditioning formula is enriched with Royal Jelly & leaves your hair feeling nourished. During colouring, the creme formula enriched with a patented conditioning complex helps protect the hair fibre, inside & out, for beautifully soft & voluptuous hair.