55" 4K  Ultra HD HDR  Smart Android TV   Rediscover every detail in 4K With 4K X-Reality PRO, every image is upscaled closer to true 4K quality for remarkable clarity. Images are sharpened & refined in real time, revealing extra detail in the books & architecture of the library.   Life’s brilliance, revealed with extra colours See vivid real world colours all around you. A TRILUMINOS  Display maps colours from a wider palette, faithfully reproducing every shade & hue in the umbrellas   Just talk, a fun way to explore new worlds Find all the entertainment you can dream of, as fast as you can talk. With advanced voice control, this 4K HDR TV with Android TV™ brings you movies & TV shows from apps or broadcast in an instant.   Designed to keep your focus on the picture No distractions, just beautiful pictures. The narrow, exquisitely designed aluminium frame keeps you focused on the screen, while cables stay cleverly hidden at the back & the front. ...

55" 4K  Ultra HD HDR  Smart Android TV   Everything you watch is sharper & more refined See how our processor, picture upscaling & colour reproduction technologies come together for amazingly realistic 4K HDR entertainment on this large screen TV.   One chip, incredibly real With Object-based HDR remaster & Super Bit Mapping™ 4K HDR technology, our 4K HDR  Processor X1™ reproduces enhanced depth, textures & natural colours. You’ll see pure colours at higher brightness levels for exceptionally realistic pictures.   Life’s brilliance, revealed with extra colours See vivid real world colours all around you. A TRILUMINOS  Display maps colours from a wider palette, faithfully reproducing every shade & hue in the umbrellas Just talk, a fun way to explore new worlds Find all the entertainment you can dream of, as fast as you can talk. With advanced voice control, this 4K HDR TV with Android TV™ brings you movies & TV shows from apps or broadcast in an instant. ...

55" 4K  Ultra HD HDR  Smart Android TV   Everything you watch is sharper & more refined See how our processor, picture upscaling & colour reproduction technologies come together for amazingly realistic 4K HDR entertainment on this large screen TV.   One chip, incredibly real With Object-based HDR remaster & Super Bit Mapping™ 4K HDR technology, our 4K HDR  Processor X1™ reproduces enhanced depth, textures & natural colours. You’ll see pure colours at higher brightness levels for exceptionally realistic pictures.   Life’s brilliance, revealed with extra colours See vivid real world colours all around you. A TRILUMINOS  Display maps colours from a wider palette, faithfully reproducing every shade & hue in the umbrellas Just talk, a fun way to explore new worlds Find all the entertainment you can dream of, as fast as you can talk. With advanced voice control, this 4K HDR TV with Android TV™ brings you movies & TV shows from apps or broadcast in an instant. ...

55" 4K HDR  Ultra HD  Premium Smart Android TV   See fine details in dark & light Discover truly lifelike pictures See how our latest processor & picture quality technologies come together for ultra realistic 4K HDR TV entertainment. More power, more performance, more beauty Our 4K HDR  Processor X1  Extreme™

Includes:: powerful real-time image processing for ultra detailed pictures. It takes everything you watch & upscales it to near 4K HDR quality. Detail revealed through exceptional contrast Enjoy beautiful night shots, full of dazzling lights & deeper blacks. With up to six times the contrast of conventional LED TVs, this 4K HDR TV with X-tended Dynamic Range™ PRO ensures dark scenes are darker & bright scenes brighter. Just talk, a fun way to explore new worlds Find all the entertainment you can dream of, as fast as you can talk. With advanced voice control, this 4K HDR TV with Android TV™ brings you movies & TV shows from apps or broadcast in an instant. Designed to keep your focus on the picture No distractions, just beautiful pictures. The narrow, exquisitely designed aluminium frame keeps you focused on the screen, while cables stay cleverly hidden at the back & the front.  

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MODEL KD55XG8505BU   4K Ultra HD High Dynamic Range (HDR) Smart TV  Step up to truly realistic pictures & sound See how more exciting movies & shows can be when you combine the power of our 4K HDR Processor X1™ with Acoustic Multi-Audio Pictures & sound in perfect harmony Be in the moment with true-to-life pictures & acoustics to match. Beautifully detailed images combine with our Sound-from-Picture Reality™ for a captivating audio-visual performance.  One chip, incredibly real With Object-based HDR remaster, our 4K HDR Processor X1™ reproduces enhanced depth, textures & natural colours. You’ll see pure colours at higher brightness levels for exceptionally realistic pictures. Sound-from-Picture Reality™ Our Acoustic Multi-Audio™ system adds two sound positioning tweeters in the rear of the TV to the bass reflex speakers for Sound-from-Picture Reality™. With action & sound precisely aligned, your viewing becomes so much more immersive. Experience true colours See vivid real world colours all around you. A TRILUMINOS™ Display maps colours from a wider palette, faithfully reproducing every shade & hue in the umbrellas. Make smart even smarter You can ask your Google Assistant to find your favourites. It’s truly effortless & offers the ultimate viewing experience. Control Sony's Android TV™ & other connected devices using your voice
- there’s no smarter way to run your life    
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MODEL KD55XH8196BU   XH81 SERIES Vivid, colourful pictures with sound that surrounds you See how real entertainment becomes when you combine the colour, contrast & clarity of 4K1 with immersive multidimensional sound. All framed in a luxurious design.   See the beauty with more colour, contrast & clarity Our powerful processor uses advanced algorithms to cut noise & boost detail. With an even clearer 4K signal, everything you watch is closer to 4K resolution, full of life-like colour & contrast. Super resolution, whatever you’re watching See glorious 4K pictures, rich with real world detail & texture, exclusively powered by our 4K HDR processor X1™. Images filmed in 2K & even Full HD are upscaled close to 4K resolution by 4K X-Reality™ PRO using a unique 4K database.   Reproduces a wider, more precise range of colours By widening the colour spectrum, TRILUMINOS powered by our X1 processors reproduces more colours than a conventional television. It analyses & processes data in every image to make colours even more natural & precise so pictures are closer than ever to real life. Transform your viewing with Dolby Vision™ Bring scenes to life with striking highlights, deeper darks, & vibrant colours. Dolby Vision™ is an HDR solution that creates an immersive, engaging cinematic experience in your home. Clear multidimensional sound Feel surrounded by clear, high quality sound from multiple

Dimensions, putting you right there inside the scene. Sound flows around you with Dolby Atmos® Surround yourself with sound & step right inside the scene. With Dolby Atmos, sound comes from above as well as from the sides so you can hear  objects moving overhead with more realism for a truly multi-dimensional experience.4 Beautifully designed Designed with a narrow bezel, this TV looks luxurious & refined. Keeps you focused on the picture, not the television.3      

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MODEL KD55XH9005BU   XH90 SERIES Immerse yourself in Full Array LED contrast & cinematic sound See details revealed in shadow & light, hear sound from exactly the right place on screen. This minimalist 4K1 Ultra HD TV is ideal for enjoying your favourite movies. Detailed pictures, full of deep contrast Enjoy movies just as the director intended. Our powerful processor enhances contrast so you can see more detail in every scene.  Sound & picture in harmony
- discretely mounted tweeter Sound positioning tweeters help optimise the location of sound on the screen so you hear precisely controlled, high-quality audio from the right part of the scene. Enjoy the precision of lifelike contrast Discover how real pictures can be when you bring out the fine details. With zones of LEDs lit independently, Full Array LED provides more realistic contrast by making light areas lighter & dark areas darker. Contrast is further enhanced by X-tended Dynamic Range™5, which adjusts brightness for higher peaks in glare & deeper blacks in shadow. Object-based HDR remaster With Object-based HDR remaster, the color in individual objects on screen is analyzed & the contrast adjusted, unlike most TVs where contrast is only adjusted along one black-to-white contrast curve. Because objects are remastered individually, this TV can reproduce greater depth, textures, & more realistic pictures. Making fast-moving scenes bright & clear On some screens, sports & fast action scenes can seem to go by in a blur. Our latest X-Motion Clarity™ technology keeps everything smooth, bright & clear. Each ‘blink’ is individually controlled & its duration optimised, while brightness is boosted when needed, so you won’t miss a thing. Beautifully matched pictures & sound Sound on conventional TVs with a speaker located below the screen is often out of sync with the picture. Our Acoustic Multi-Audio™6

Includes:: two sound positioning speakers at the back of the TV that enable sound to follow the action for a truly immersive experience.


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MODEL KD55XH9505BU   XH95 SERIES   Supreme contrast & sound, our best 4K LCD Enhanced contrast & a slim bezel design provides immersive viewing from any angle. With sound & pictures precisely aligned, you'll hear action from exactly the right place on screen. Discover deeper blacks & more brightness from any angle  The same powerful processor used in our 8K3 TVs analyses data to boost colour, contrast & clarity. You'll uncover more detail in shadow on a Full Array LED TV screen for realistic pictures from any angle with less blur. Sound & picture in harmony
- discretely mounted tweeter Sound positioning tweeters help optimise the location of sound on the screen so you hear precisely controlled, high-quality audio from the right part of the scene. Discover deeper blacks & more brightness from any angle  The same powerful processor used in our 8K3 TVs analyses data to boost colour, contrast & clarity. You'll uncover more detail in shadow on a Full Array LED TV screen for realistic pictures from any angle with less blur. Enjoy the precision of true-to-life contrast Discover how real pictures can be when you bring out the fine details. With zones of LEDs lit independently, Full Array LED provides more realistic contrast by making light areas lighter & dark areas darker. Contrast is further enhanced by X-tended Dynamic Range™ PRO6, which adjusts brightness for higher peaks in glare & deeper blacks in shadow. Object-based HDR remaster With Object-based HDR remaster, the color in individual objects on screen is analyzed & the contrast adjusted, unlike most TVs where contrast is only adjusted along one black-to-white contrast curve. Because objects are remastered individually, this TV can reproduce greater depth, textures, & more realistic pictures. Supreme resolution, whatever you’re watching Any kind of content can be upconverted to lifelike 4K resolution with Sony’s unique features. Our X1™ Ultimate, twice as fast as the X1™ Extreme, precisely analyses & processes data to enrich 4K pictures with real world detail & texture. Even images filmed in 2K & Full HD are upscaled close to 4K by 4K X- Reality™ PRO using a unique 4K database. Resolution of each subject is then optimised by Object-based Super Resolution to reproduce virtually real world textures. Sound & picture in harmony Sound positioning tweeters optimise the location of sound on the screen so you hear precisely controlled, high-quality audio from the right part of the scene.  Sound flows around you with Dolby Atmos® Be surrounded by sound as if you are right there in the scene. With Dolby Atmos, sound comes from above as well as from the sides so you can hear objects moving overhead with more realism for a truly multi-dimensional experience.7 Supreme pictures & sound, whatever the environment Sit back & enjoy the best possible viewing experience. Sony's unique ambient optimisation technology automatically adjusts picture & sound to your environment.
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Sold as an Agent of  Euronics  Ltd 65" OLED 4K HDR  Ultra HD  Smart Android TV Discover incredible contrast on an OLED 4K HDR TV with 8 million self-emitting pixels. Pictures are amazingly real with the deepest blacks providing detailed shadow expression & vibrant colour. Innovative Acoustic Surface™ technology delivers engaging sound directly from the screen.   Everything else pales in contrast True reality comes to life with deep black & natural colour. Over 8 million self-illuminating pixels are precisely & individually controlled by the X1  Extreme™ processor. Sony's OLED TV creates exquisite, unprecedented contrast. 4K HDR  Processor X1™  Extreme X1  Extreme shows images & colours as they truly are, the way you want to see them TRILUMINOS™  Display See vivid real world colours all around you. A TRILUMINOS  Display maps colours from a wider palette, faithfully reproducing every shade & hue in the umbrellas. The greatest sound you've never seen Unlike most TV speakers, sound comes to you from the entire screen, immersing you in exciting new entertainment experiences. It's pictures & sound in perfect harmony. 360 degrees of sophistication This OLED TV is more than just beautiful. It’s designed so that the stand & speakers virtually disappear – appearing as if it’s floating – leaving only the brilliance of its picture. Just talk to explore new worlds Find all the entertainment you can dream of, as fast as you can talk. With advanced voice control, this 4K  Android TV™ brings you movies & TV shows from apps or broadcast in an instant. ...

MODEL KD65A8BU ****   **** Class leading upscaling & motion handling, The  Sony A8 produced the   sharpest & clearest motion we’ve witnessed on a consumer OLED to date. Click_here_to_watch_the_review   
- Arguably the most exquisitely consistent, immersive & refined pictures we’ve seen on any TV to dat.
- We have yet to see such excellent control, refinement & black level depth  and consistency from any other OLED TV
- or any other TV period, actually.
- The level of refinement on show with traditionally difficult areas such as skin tones, dark colors & shadow detailing is as good as I’ve seen anywhere outside of a professional OLED mastering monitor. Click_here_to_read the_review      Deep OLED blacks, pure sound harmony A high powered processor in this 4K OLED TV creates a beautiful OLED picture in total harmony with sound. All from a stunning one-slate design. The processor that brings the best out of OLED's beauty The same powerful processor used to drive our 8K1 TVs precisely analyses image data to bring out the intense contrast of OLED with pure blacks, peak brightness & truly realistic pictures. Boosting colour & contrast for extra depth & realism See real-world colours, discover the detail in deep shadow & bright highlights. With Pixel Contrast Booster, colour & contrast are enhanced in bright areas so you can enjoy scenes full of lifelike shades & hues, more depth, fine texture & the pure black contrast that only OLED can deliver.  Object-based HDR remaster With Object-based HDR remaster, the color in individual objects on screen is analyzed & the contrast adjusted, unlike most TVs where contrast is only adjusted along one black-to-white contrast curve. Because objects are remastered individually, this TV can reproduce greater depth, textures, & more realistic pictures. Supreme resolution, whatever you’re watching Any kind of content can be upconverted to lifelike 4K resolution with Sony’s unique features. Our X1™ Ultimate, twice as fast as the X1™ Extreme, precisely analyses & processes data to enrich 4K3 pictures with real world detail & texture. Even images filmed in 2K & Full HD are upscaled close to 4K by 4K X- Reality™ PRO using a unique 4K database. Resolution of each subject is then optimised by Object-based Super Resolution to reproduce virtually real world textures. Sound & picture in harmony
- the screen is the speaker  By having the screen act as the speaker, sound & picture work perfectly together with sound coming from the right place on the screen for a more cinematic experience.  Sound flows around you with Dolby Atmos® Be surrounded by sound as if you are right there in the scene. With Dolby Atmos, sound comes from above as well as from the sides so you can hear objects moving overhead with more realism for a truly multi-dimensional experience Supreme pictures & sound, whatever the environment Sit back & enjoy the best possible viewing experience. Sony's unique ambient optimisation technology automatically adjusts picture & sound to your environment.




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