MODEL OLED55A26LA   True darkness brings the light. LGOLED pixels light up independently with no backlight to dull their glow. Now, dark areas are perfectly black with no light bleed or halo effect. Envision a crisp picture with unmatched depth Beauty meets brains. The brains behind the beauty. Following deep learning advancements, LG's α7 Gen 5 AI Processor uses Foreground & Background Enhancing to maximise the field of depth for outstandingly lifelike image quality. Dazzling darks, luminous lights. With no backlight to dull their impact, self-lit pixels achieve the deepest blacks for crisp contrast in every light. Visuals are more defined, so you can make out subtle details your eyes usually miss. Hear them coming in on you. The α7 Gen 5 AI Processor up-mixes 2-channel audio into virtual 5.1.2 channel sound. Feel the action & chaos around you as you venture deeper into your game world. Television just for you. Need inspiration for movie night? Thin Q gives recommendations based on your taste. Set up profiles for everyone at home to quickly dive back into their favourite TV series & receive tailored news & sports updates. Sleek & streamlined. Now, you won't want to hide your television. With an unbelievably slim design, it fits seamlessly into your space. Floor Stand & Gallery Stand give you the freedom to place it anywhere while neatly concealing unsightly cables. All your favourites in one place. Ready for movie night. All set up for binging. Find virtually anything to watch on the available streaming apps. With Netflix 1, Disney+2, Amazon Prime 3, & Apple TV+4, plus LGchannels 5, something exciting is always showing. ...

 MODEL OLED55B16LA   LIGHT UP YOUR WORLD with SELF-LIT Pi XELS LGOLED is the pinnacle of TV experience. Self-lit pixels allow truly spectacular picture quality & a whole host of design possibilities, while the latest cutting-edge technologies help deliver unprecedented levels of wonder. This is everything you love about TV — elevated in every way. SELF-LIT Pi XELS. 100 million reasons to love OLED. When it comes to picture quality, OLED beats LED hands down. That's because OLED has millions of self-lit pixels allowing for infinite contrast, 100% colour fidelity & the sharpest pixel-perfect details. The result is a viewing experience like no other. OLED Design. Slim design for more stylish space LGOLED TV’s world-leading technology becomes even more incredible when you experience the unimaginably thin & light design. Your OLED TV will merge seamlessly & elegantly into any room of your home, enabling the brilliance of OLED wherever you want it. OLED Cinema. Sharp picture for more immersive movie. LGOLED transports the most immersive cinema experience directly to your home. Exceptionally sharp pictures, crystal-clear sound & perfect black levels deliver movies as the director intended. OLED Gaming. Swift response for faster gaming LGOLED TV is designed for next generation consoles, boosting your competitive edge with swift response, the latest gaming features, & a 120 Hz display for a smoother playing experience. This is the ultimate TV for your gaming setup. Home to all your favourites. Streaming has never been easier. Get all your must-have apps like Freeview Play, NOW TV, Netflix, Prime Video, Disney+ & more on LG’s web OS smart platform. Awe-inspiring drama to every genre Dolby Vision IQ intelligently optimises picture settings based on content genre & ambient surroundings, while Dolby Atmos delivers multi-dimensional surround sound — a powerful combination that produces breathtakingly cinematic results. Brains that will blow your mind. At the core of LGOLED TV B1 is the α7 Gen 4 AI Processor 4K, a groundbreaking chip that uses deep-learning algorithms to analyse & optimise content. Every adjustment to picture & sound is automatic, so everything you watch is spectacular. Think you know smart? Think again. LGThin Q is here to maximise your TV experience. Choose your favourite voice assistant & control your TV with your voice with an all new home screen to provide more convenience & control. LGThin Q allows simple command & control of your Home Io T ecosystem with natural voice recognition*. With Google Assistant & Amazon Alexa built-in, you can control your LGOLED TV with your voice & access entertainment faster. ...

 MODEL OLED55B26LA   Brilliance in picture.   True darkness brings the light. LGOLED pixels light up independently with no backlight to dull their glow. Now, dark areas are perfectly black with no light bleed or halo effect. Envision a crisp picture with unmatched depth. Beauty meets brains. The brains behind the beauty. Following deep learning advancements, LG's α7 Gen 5 AI Processor enhances objects in the foreground & background to add natural depth, & makes colours spectacularly vivid yet accurate. Dazzling darks, luminous lights. With no backlight to dull their impact, self-lit pixels achieve the deepest blacks for crisp contrast in every light. Visuals are more defined, so you can make out subtle details your eyes usually miss. Punchier picture quality. Dynamic Tone Mapping uses the α7 Gen 5 AI Processor to detect what's in the frame & apply the optimal tone curve. The result is natural HDR, deep contrast, & intricate detail. Hear them coming in on you. The α7 Gen 5 AI Processor up-mixes 2-channel audio into virtual 5.1.2 channel sound. Feel the action & chaos around you as you venture deeper into your game world. Television just for you. AI Thin Q & web OS Need inspiration for movie night? Thin Q gives recommendations based on your taste. Set up profiles for everyone at home to quickly dive back into their favourite TV series & receive tailored news & sports updates. Sleek & streamlined. Now, you won't want to hide your television. With an unbelievably slim design, it fits seamlessly into your space. Gallery Stand gives you the freedom to place it anywhere while neatly concealing unsightly cables. All your favourites in one place. Ready for movie night. All set up for binging. Find virtually anything to watch on the available streaming apps. With Netflix 1, Disney+2, Amazon Prime 3, Apple TV+4, plus LGchannels 5, something exciting is always showing. Powerful winning machine. Up your play with the first televisions in the industry to support Dolby Vision Gaming 4K at 120 Hz for more fluid & realistic gaming. With a 1ms response time, NVIDIA G-Sync compatibility, AMD Free Sync Premium, & VRR support, even ultra-fast action appears clear & smooth. The new league of gaming. With the seamless addition of Ge Force Now & Stadia, there's a whole cloud of games waiting for you to play. Rediscover games you love & find new favourites straight from your television. ...

LGOLED55B42LA.AEK 55" 4K OLED Smart TV ...

LGOLED55B46LA.AEK 55" 4K OLED Smart TV ...

Sold as an Agent of  Euronics  Ltd 55" 4K  Ultra HD HDR  Smart OLED TV, Dolby Vision & Dolby  Atmos   â&128;&1 Key Features * Extreme thinness to blend with any home décor * The supreme image quality the world longs for * The premium cinema experience, created just for you * Active HDR, unlike other conventional HDRs * DOLBY ATMOS®, bringing the cinema sound to your room * web OS 3.5 simple & fun to useâ&128;&1   BLADE SLIM With an ultra slim & stylish finish this TV is unlike anything you have seen before. Dramatic Imaging. Cinematic Sound. LGOLED is the first TV of its kind with Dolby Vision™ & Dolby Atmos® combined within one television
- the result is a unique cinematic experience for your home with incredible picture & sound quality. web OS – The Ultimate Entertainement Pack The award winning LGSmart TV with Freeview Play * put's you in control of the entertainment on offer. Enjoy your favourite channels & catch up TV services with no monthly cost. The Smarter way of watching live TV & on demand services, with no additional devices required.
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55" 4K Ultra HD HDR Smart OLED TV with Thin Q AI & Dolby Atmos   Perfect Colour on Perfect Black OLED pixels create an astonishingly accurate & wide colour range which is presented on the perfect black background only available from self emitting pixels. A New Brain, α7, Enhanced Picture Processing α7 Intelligent Processor, optimized for LGOLED TV. LGTV's exclusive processing allows for the premium image quality of LED TV bringing a clearer & brighter viewing experience.   4K Cinema HDR, delivering the filmmaker's vision LG’s 4K Cinema HDR delivers the filmmaker’s vision by supporting most HDR formats. Enjoy a truly cinematic experience at home with Dolby Vision™ & Advanced HDR by Technicolor, as well as HDR10 Pro & HLG Pro.   Dolby Atmos® Cinematic Sound at Home Dolby Atmos lifts your surround sound to new heights using an object based sound output to create impactful & immersive sound. Coupled with Dolby Vision this is the full cinema experience in your lounge.   The World As Your Gallery See the Wonders of the World with Gallery Mode on LGOLED TV. Enjoy stunning images & artwork from around the globe, without leaving your lounge.  With a simple voice command or press of a button you will see & feel the incredible beauty of nature & art.   Design Purity to  Match a Perfect Picture Only OLED's revolutionary construction is so thin & light that your TV design can be as pure as LGOLEDs Floating Picture on Glass or stylish Picture on Metal. Compliment any room with incredible technology.   Key Features * Perfect Colour on Perfect Black * Alpha 7 Processor * AI TV * Cinema HDR * Dolby Atmos * Crescent Stand   ...

MODEL  OLED55B9PLA   New 2nd Gen α9 Processor with AI The 2nd generation α9 Processor has been upgraded with a deep learning AI algorithm, which optimises picture & sound depending on the type & quality of content, so you always enjoy a breathtaking experience. Live in wonder with New Intelligence LGAI TV expands your AI experience with both the Google Assistant & Alexa*. Get answers to questions & control smart home appliances all through the power of your voice. Perfect Colour on Perfect Black OLED pixels create an astonishingly accurate & wide colour range which is presented on the perfect black background only available from self emitting pixels Dolby Vision & Atmos Cinema Experience at Home Dolby transforms your home into an entertainment powerhouse with cinematic HDR imaging & sound. 4K Cinema HDR Delivers The Filmmaker’s Vision LG’s 4K Cinema HDR trues to the filmmaker’s vision with the support of most HDR formats. Be immerse in cinematic images with major HDR formats including Advanced HDR by Technicolor & HDR10 Pro. Key

Features: * New 2nd Gen α9 Processor with AI * Advanced voice control * Perfect Colour on Perfect Black * Dolby Vision & Atmos Cinema Experience at home * 4K Cinema HDR Delivering the filmmaker’s vision * Minimalistic design Blends in to any space

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 MODEL OLED55BX6LA   * Self-lit LGOLED: the most innovative technology in TV * Ultimate 4K Ultra HD picture quality enhanced by the LGα7 Gen 3 processor * Dolby Atmos giving immersive three-dimensional sound * Premium thin design & sleek metallic st&. * Award-winning smart platform: LGweb OS * Perfect viewing angle   Self-lit OLED
- The most innovative technology in TV In contrast to LED TV technology that uses backlights, LGOLED screens pack self-lit pixels which means they work independently to emit their own light. This allows for perfect black levels, outstanding colours, infinite contrasts & the sharpest details which ultimately uncover all the details in darker scenes. α7  Gen 3 AI Processor 4K
- The most innovative TV experience With deep learning algorithms, the newest & most powerful LG's α7 Gen 3 Processor delivers the ultimate image & sound quality for the most exquisite viewing experience. TV takes a leap forward Transform your TV into a central hub with the intelligent Thin Q AI. LGThin Q allows simple command & control your Home Io T ecosystem with natural voice recognition, there’s no remote needed. Also, with the Google Assistant & Amazon Alexa built-in, LGOLED TV makes life so much more convenient.  

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 MODEL OLED55BX6LB   Self-lit OLED
- The most innovative technology in TV In contrast to LED TV technology that uses backlights,
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