MODEL KD75XG8505BU   4K Ultra HD High Dynamic Range (HDR) Smart TV  Step up to truly realistic pictures & sound See how more exciting movies & shows can be when you combine the power of our 4K HDR Processor X1™ with Acoustic Multi-Audio Pictures & sound in perfect harmony Be in the moment with true-to-life pictures & acoustics to match. Beautifully detailed images combine with our Sound-from-Picture Reality™ for a captivating audio-visual performance.  One chip, incredibly real With Object-based HDR remaster, our 4K HDR Processor X1™ reproduces enhanced depth, textures & natural colours. You’ll see pure colours at higher brightness levels for exceptionally realistic pictures. Sound-from-Picture Reality™ Our Acoustic Multi-Audio™ system adds two sound positioning tweeters in the rear of the TV to the bass reflex speakers for Sound-from-Picture Reality™. With action & sound precisely aligned, your viewing becomes so much more immersive. Experience true colours See vivid real world colours all around you. A TRILUMINOS™ Display maps colours from a wider palette, faithfully reproducing every shade & hue in the umbrellas. Make smart even smarter You can ask your Google Assistant to find your favourites. It’s truly effortless & offers the ultimate viewing experience. Control Sony's Android TV™ & other connected devices using your voice
- there’s no smarter way to run your life  
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MODEL KD75XG9505BU   Full Array LED 4K Ultra HD High Dynamic Range (HDR) Smart TV (Android TV) Step up to truly realistic pictures & sound See how more exciting movies & shows can be when you combine the power of our 4K HDR Processor X1™ with Acoustic Multi-Audio Pictures & sound in perfect harmony Be in the moment with true-to-life pictures & acoustics to match. Beautifully detailed images combine with our Sound-from-Picture Reality™ for a captivating audio-visual performance.  Ultimate realism With unmatched processing power, the Picture Processor X1™ Ultimate detects hundreds of different objects on screen & intelligently enhances brightness, detail & colour so everything you watch is clear, bright & incredibly realistic.   Enjoy studio quality with Netflix Calibrated Mode This mode was specially developed to enjoy Netflix originals & reproduce the same picture quality on a TV as on a studio evaluation master. With Netflix Calibrated Mode, the creator's vision & intent is faithfully preserved. Sound-from-Picture Reality™ Our Acoustic Multi-Audio™ system adds two sound positioning tweeters in the rear of the TV to the bass reflex speakers for Sound-from-Picture Reality™. With action & sound precisely aligned, your viewing becomes so much more immersive. Experience true colours See vivid real world colours all around you. A TRILUMINOS™ Display maps colours from a wider palette, faithfully reproducing every shade & hue in the umbrellas. Make smart even smarter You can ask your Google Assistant to find your favourites. It’s truly effortless & offers the ultimate viewing experience. Control Sony's Android TV™ & other connected devices using your voice
- there’s no smarter way to run your life  
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MODEL KD75XH8096BU   XH80 SERIES Vivid, colourful pictures with sound that surrounds you See how real entertainment becomes when you combine the colour, contrast & clarity of 4K1 with immersive multidimensional sound. All framed in a luxurious design.   See the beauty with more colour, contrast & clarity Our powerful processor uses advanced algorithms to cut noise & boost detail. With an even clearer 4K signal, everything you watch is closer to 4K resolution, full of life-like colour & contrast. Super resolution, whatever you’re watching See glorious 4K pictures, rich with real world detail & texture, exclusively powered by our 4K HDR processor X1™. Images filmed in 2K & even Full HD are upscaled close to 4K resolution by 4K X-Reality™ PRO using a unique 4K database.   Reproduces a wider, more precise range of colours By widening the colour spectrum, TRILUMINOS powered by our X1 processors reproduces more colours than a conventional television. It analyses & processes data in every image to make colours even more natural & precise so pictures are closer than ever to real life. Transform your viewing with Dolby Vision™ Bring scenes to life with striking highlights, deeper darks, & vibrant colours. Dolby Vision™ is an HDR solution that creates an immersive, engaging cinematic experience in your home. Clear multidimensional sound Feel surrounded by clear, high quality sound from multiple

Dimensions, putting you right there inside the scene. Sound flows around you with Dolby Atmos® Surround yourself with sound & step right inside the scene. With Dolby Atmos, sound comes from above as well as from the sides so you can hear  objects moving overhead with more realism for a truly multi-dimensional experience.4 Beautifully designed Designed with a narrow bezel, this TV looks luxurious & refined. Keeps you focused on the picture, not the television.3      

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MODEL KD75XH9005BU “ The TV's high brightness helps it to unlock a much larger volume of colour  than you’d expect for its money. No tones end up looking thin or discordant in even the brightest HDR shot, & this is especially apparent if you can take advantage of its Dolby Vision HDR support.”   XH90 SERIES Immerse yourself in Full Array LED contrast & cinematic sound See details revealed in shadow & light, hear sound from exactly the right place on screen. This minimalist 4K1 Ultra HD TV is ideal for enjoying your favourite movies. Detailed pictures, full of deep contrast Enjoy movies just as the director intended. Our powerful processor enhances contrast so you can see more detail in every scene.  Sound & picture in harmony
- discretely mounted tweeter Sound positioning tweeters help optimise the location of sound on the screen so you hear precisely controlled, high-quality audio from the right part of the scene. Enjoy the precision of lifelike contrast Discover how real pictures can be when you bring out the fine details. With zones of LEDs lit independently, Full Array LED provides more realistic contrast by making light areas lighter & dark areas darker. Contrast is further enhanced by X-tended Dynamic Range™5, which adjusts brightness for higher peaks in glare & deeper blacks in shadow. Object-based HDR remaster With Object-based HDR remaster, the color in individual objects on screen is analyzed & the contrast adjusted, unlike most TVs where contrast is only adjusted along one black-to-white contrast curve. Because objects are remastered individually, this TV can reproduce greater depth, textures, & more realistic pictures. Making fast-moving scenes bright & clear On some screens, sports & fast action scenes can seem to go by in a blur. Our latest X-Motion Clarity™ technology keeps everything smooth, bright & clear. Each ‘blink’ is individually controlled & its duration optimised, while brightness is boosted when needed, so you won’t miss a thing. Beautifully matched pictures & sound Sound on conventional TVs with a speaker located below the screen is often out of sync with the picture. Our Acoustic Multi-Audio™6

Includes:: two sound positioning speakers at the back of the TV that enable sound to follow the action for a truly immersive experience.


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MODEL KD75XH9505BU   XH95 SERIES   Supreme contrast & sound, our best 4K LCD Enhanced contrast & a slim bezel design provides immersive viewing from any angle. With sound & pictures precisely aligned, you'll hear action from exactly the right place on screen. Discover deeper blacks & more brightness from any angle  The same powerful processor used in our 8K3 TVs analyses data to boost colour, contrast & clarity. You'll uncover more detail in shadow on a Full Array LED TV screen for realistic pictures from any angle with less blur. Sound & picture in harmony
- discretely mounted tweeter Sound positioning tweeters help optimise the location of sound on the screen so you hear precisely controlled, high-quality audio from the right part of the scene. Discover deeper blacks & more brightness from any angle  The same powerful processor used in our 8K3 TVs analyses data to boost colour, contrast & clarity. You'll uncover more detail in shadow on a Full Array LED TV screen for realistic pictures from any angle with less blur. Enjoy the precision of true-to-life contrast Discover how real pictures can be when you bring out the fine details. With zones of LEDs lit independently, Full Array LED provides more realistic contrast by making light areas lighter & dark areas darker. Contrast is further enhanced by X-tended Dynamic Range™ PRO6, which adjusts brightness for higher peaks in glare & deeper blacks in shadow. Object-based HDR remaster With Object-based HDR remaster, the color in individual objects on screen is analyzed & the contrast adjusted, unlike most TVs where contrast is only adjusted along one black-to-white contrast curve. Because objects are remastered individually, this TV can reproduce greater depth, textures, & more realistic pictures. Supreme resolution, whatever you’re watching Any kind of content can be upconverted to lifelike 4K resolution with Sony’s unique features. Our X1™ Ultimate, twice as fast as the X1™ Extreme, precisely analyses & processes data to enrich 4K pictures with real world detail & texture. Even images filmed in 2K & Full HD are upscaled close to 4K by 4K X- Reality™ PRO using a unique 4K database. Resolution of each subject is then optimised by Object-based Super Resolution to reproduce virtually real world textures. Sound & picture in harmony Sound positioning tweeters optimise the location of sound on the screen so you hear precisely controlled, high-quality audio from the right part of the scene.  Sound flows around you with Dolby Atmos® Be surrounded by sound as if you are right there in the scene. With Dolby Atmos, sound comes from above as well as from the sides so you can hear objects moving overhead with more realism for a truly multi-dimensional experience.7 Supreme pictures & sound, whatever the environment Sit back & enjoy the best possible viewing experience. Sony's unique ambient optimisation technology automatically adjusts picture & sound to your environment.
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  A Masterpiece in Realism Discover how we've combined our most powerful processor  MASTER Series picture technologies to create a thrilling  entertainment experience on this Android smart TV.   Vibrant shades of colour from any viewing angle See vivid real world colours, even from the sides, on this wide angle TV. Our X-Wide Angle technology allows the faithful shades & hues of the TRILUMINOS Display to be enjoyed from any angle. Ultimate realism  With unmatched processing power, the Picture Processor X1™ Ultimate detects hundreds of different objects on screen & intelligently enhances brightness, detail & colour so everything you watch is clear, bright & incredibly realistic. Detail revealed through exceptional contrast Enjoy beautiful night shots, full of dazzling lights & deeper blacks. With up to twelve times the contrast of conventional LED TVs, this 4K Ultra HD TV with X-tended Dynamic Range™ PRO ensures dark scenes are darker & bright scenes brighter. Every movement, beautifully clear Our X-Motion Clarity™ technology keeps fast action smooth & clear. Moving images are precisely controlled to minimise blur. Even during high speed scenes, pictures stay true with no loss in brightness. Taking sound into multiple

Dimensions Just like in a concert hall, sound comes at you from different directions with Acoustic Surface Audio+™. Three actuators & two powerful subwoofers deliver multi-dimensional sound that immerses you in a whole new entertainment experience.  Make smart even smarter You can ask your Google Assistant to find your favourites, no remote required. It's truly effortless & offers the ultimate hands-free viewing experience. Control your Sony TV & other connected devices using your voice
- there's no smarter way to run your life.


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MODEL KD75ZHBU   “ Bright specular highlight detail & high APL scenes in general just sparkle with a remarkable degree of intensity & impact that’s simply breath-taking to behold.” & “ We were simply mesmerised by the emotional impact brought forth by 2100 nits of peak brightness & accurate tone mapping” Click_here_to_watch_the_review  “ The ZH8 produces arguably the best & certainly the most spectacular picture quality of the year.”   ===============================================================================   8K brilliance with immersive sound, incredibly real Step into the breathtaking world of big screen 8K1 detail & see pictures precisely matched with a sound from screen experience. A slim & simple one slate design immerses you in the action. More screen. More 8K detail. More beauty. Our powerful processor brings out the intense depth & detail of this 8K TV, no matter what you're watching. See deeper blacks & brighter lights on a Full Array LED TV screen with local dimming. Extraordinary resolution, whatever you’re watching Any kind of content can be upconverted close to lifelike 8K resolution with Sony’s unique features. Our X1™ Ultimate, twice as fast as the X1™ Extreme, precisely analyses & processes data to power 8K pictures with four times the resolution of 4K for scenes rich in depth, texture & detail. Even images filmed in 4K & 2K are upscaled close to 8K by 8K X-Reality™ PRO using a unique 8K database. Resolution of each subject is then optimised by Object- based Super Resolution to reproduce virtually real world textures.  Believe in true contrast, precisely controlled Generating brightness on an 8K panel can be difficult due to its low transmission rate. This 8K TV precisely balances light output across the screen to ensure scenes are full of breathtaking contrast. With zones of LEDs lit independently, Full Array LED provides more realistic contrast by making light areas lighter & dark areas darker. Contrast is further enhanced by 8K X- tended Dynamic Range™ PRO4, which adjusts brightness for higher peaks in glare & deeper blacks in shadow. Sound & picture in harmony
- the frame is the speaker  Hear sound from the right place in the scene with speakers integrated into the frame. Having the speakers closer to the centre of the screen brings sound & pictures into harmony. Hear sound from the right place in the scene Sound on conventional TVs with a speaker located below the screen is often out of sync with the picture. Our  Acoustic Multi-Audio™

Includes:: a vibrating frame tweeter, a speaker that enables sound to follow the action for a truly immersive experience. Independent amps are controlled separately to precisely manage sound positioning of this speaker in high tone areas, enhancing sound pressure & stability for more realism.2 The centrepiece of breathtaking sound Use your BRAVIA as a centre speaker & hear dialogue, vocals & instruments with exceptional clarity. Simply connect your home theatre system to unleash an immersive cinematic experience. Sound flows around you with Dolby Atmos®  Be surrounded by sound as if you are right there in the scene. With Dolby Atmos, sound comes from above as well as from the sides so you can hear  objects moving overhead with more realism for a truly multi-dimensional experience.5 Supreme pictures & sound, whatever the environment Sit back & enjoy the best possible viewing experience. Sony's unique ambient optimisation technology automatically adjusts picture & sound to your environment. Brightness refined for your room On conventional TVs, brightness stays the same regardless of light in a room, resulting in pictures that are too dark or bright. This 8K TV

Includes:: an embedded light sensor that optimises picture brightness to room conditions, boosting brightness in light rooms & reducing it in dark ones, so you get the perfect view. Big screen, designed for immersion  With its minimalist one slate design & thin bezel, this 8K LED TV brings home the big screen 8K experience. Be totally immersed in your entertainment without distraction.




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77" 4K Ultra HD HDR Smart Android OLED TV   Think beyond the frame See how our latest OLED screen, processor & sound technologies come together for breathtaking 4K HDR TV entertainment.   Everything else pales in contrast True reality comes to life with deep black & natural colour. Over 8 million self-illuminating pixels are precisely & individually controlled by the X1™ Extreme processor. Sony's 4K OLED TV creates exquisite, unprecedented contrast.   More power, more performance, more beauty Our 4K HDR Processor X1™ Extreme

Includes:: powerful real-time image processing for ultra detailed pictures. Images are upscaled closer to true 4K HDR quality   The greatest sound you've never seen Unlike most TV speakers, sound comes to you from the entire screen, immersing you in exciting new entertainment experiences. It's pictures & sound in perfect harmony.   Just talk, a fun way to explore new worlds Find all the entertainment you can dream of, as fast as you can talk. With advanced voice control, this 4K HDR TV with Android TV™ brings you movies & TV shows from apps or broadcast in an instant. Works with Amazon Alexa Connect your Amazon Alexa enabled devices for seamless hands-free control of a Sony TV. With Amazon Alexa, you can power up your TV, change channels, control volume & more.

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**** MASTER  Series AG9 **** ***** Mastering shadows & highlights *****   Discover detail, the way the creator intended See how we've combined our most powerful Picture Processor X1™ Ultimate with Pixel Contrast Booster™ & our unique MASTER Series philosophy to bring the creator’s intent brilliantly to life Pictures & sound in perfect harmony Be in the moment with true-to-life pictures & acoustics to match. Beautifully detailed images combine with our Sound-from-Picture Reality™ for a captivating audio-visual performance.  More power, more performance, more beauty Our 4K HDR Processor X1™ Extreme

Includes:: powerful real-time image processing for ultra detailed pictures. Images are upscaled closer to true 4K HDR quality. Everything else pales in contrast True reality comes to life with deep black & natural colour. Over 8 million self-illuminating pixels are precisely & individually controlled by the Picture Processor X1™ Extreme processor. Sony's 4K OLED TV creates exquisite, unprecedented contrast. Sound-from-Picture Reality Just like in a concert hall, sound comes at you from different directions with Acoustic Surface Audio+™. Two actuators & two powerful subwoofers deliver multi-dimensional sound that immerses you in a whole new entertainment experience.  Enjoy studio quality with Netflix Calibrated Mode This mode was specially developed to enjoy Netflix originals & reproduce the same picture quality on a TV as on a studio evaluation master. With Netflix Calibrated Mode, the creator's vision & intent is faithfully preserved. Transform your viewing with Dolby Vision Bring scenes to life with striking highlights, deeper darks & vibrant colours. Dolby Vision is an HDR solution that creates an immersive, engaging cinematic experience in your home. Embrace the thrills of the cinema Enjoy cinematic thrills at home. Dolby Vision™ brings scenes vividly to life for authentic viewing, while Dolby Atmos™ fills the room with immersive surround sound. Make smart even smarter You can ask your Google Assistant to find your favourites. It’s truly effortless & offers the ultimate viewing experience. Control your Sony TV & other connected devices using your voice
- there’s no smarter way to run your life


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Experience breathtaking visuals with the Sony KD85X80LU 85" 4K UHD HDR Google Smart TV. Immerse yourself in lifelike picture quality, thanks to its impressive 4K Ultra HD resolution & HDR technology. This smart TV is powered by Google, offering seamless access to a world of entertainment & apps. With its massive 85" screen, get ready to be captivated by stunning clarity & vibrant colors. Upgrade your viewing experience with the Sony KD85X80LU & enjoy a new level of visual excellence. ...