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Understanding The Hospitality Consumer

Presents a different perspective on consumer behaviour in the hospitality sector. This book introduces and explores the role of consumer behaviour theory in the context of hospitality management. It discusses the principles and research of consumer behaviour and illustrates how they are used in the hospitality industry.
RIP - This product is no longer available on our network. It was last seen on 01.01.2015

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  • Availability: Out Of Stock
  • Supplier: Pickabook
  • SKU: 9780750652490
Availability: In Stock
£30.39
hotel, restaurant & camping guides Travel > Hotel, Restaurant & Camping Guides
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Product Description

Presents a different perspective on consumer behaviour in the hospitality sector. This book introduces & explores the role of consumer behaviour theory in the context of hospitality management. It discusses the principles & research of consumer behaviour & illustrates how they are used in the hospitality industry.

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Supplier Information

Pickabook
A UK based company founded in 1998. Offering exceptional value for money on a wide range of books including leather bound books and sticker books.

Over 5 million books in stock - all new
Discounts of upto 80 percent
Excellent customer service
Fast delivery
Page Updated: 2015-03-31 20:45:45

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