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The 1% Windfall

How do executives and managers set the right price? Underpinned by research and real-life anecdotes, this title addresses this question, offering guidelines any company - whether a multi-national conglomerate, a small business, or even a non-profit can follow to create a comprehensive pricing strategy for any product and service.
RIP - This product is no longer available on our network. It was last seen on 01.01.2015

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  • Availability: Out Of Stock
  • Supplier: Pickabook
  • SKU: 9780061684326
Availability: In Stock
£12.72
advertising & marketing Social Sciences, Law & Economics > Business & Economics > Advertising & Marketing
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Product Description

How do executives & managers set the right price? Underpinned by research & real-life anecdotes, this title addresses this question, offering guidelines any company
- whether a multi-national conglomerate, a small business, or even a non-profit can follow to create a comprehensive pricing strategy for any product & service.

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Set - a group of items usually related to one another. Some objects cannot function without the complete set of items.
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Supplier Information

Pickabook
A UK based company founded in 1998. Offering exceptional value for money on a wide range of books including leather bound books and sticker books.

Over 5 million books in stock - all new
Discounts of upto 80 percent
Excellent customer service
Fast delivery
Page Updated: 2015-03-31 20:45:45

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