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ONWARD

Howard Schultz was the first person to turn the aroma of a well-roasted coffee bean into a billion dollar retail operation. In 2000 he stepped down as CEO of Starbucks and became Chairman. Starbucks continued to prosper and financial results climbed quarter by quarter. Until the quarter they didn''t. By 2007, Starbucks had begun to fail itself. Decision by decision, store by store, customer by customer, Starbucks was losing some of the signature traits it was founded on. In 2008 Howard Schultz returned as CEO. ''Onward'' is the story of what happened next...
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  • Availability: Out Of Stock
  • Supplier: Pickabook
  • SKU: 9780470977644
Availability: In Stock
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Howard Schultz was the first person to turn the aroma of a well-roasted coffee bean into a billion dollar retail operation. In 2000 he stepped down as CEO of Starbucks & became Chairman. Starbucks continued to prosper & financial results climbed quarter by quarter. Until the quarter they didn''t. By 2007, Starbucks had begun to fail itself. Decision by decision, store by store, customer by customer, Starbucks was losing some of the signature traits it was founded on. In 2008 Howard Schultz returned as CEO. '' Onward'' is the story of what happened next...

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Coffee - A popular brewed drink using roasted coffee beans

Supplier Information

Pickabook
A UK based company founded in 1998. Offering exceptional value for money on a wide range of books including leather bound books and sticker books.

Over 5 million books in stock - all new
Discounts of upto 80 percent
Excellent customer service
Fast delivery
Page Updated: 2015-03-31 20:45:45

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