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Managing Brands

Offers a fresh look at brand management and strategy and the pivotal role of branding in business environment. Suitable for students of branding at undergraduate and postgraduate levels, this book provides students with an incisive account of how successful brands are created, built and managed.
RIP - This product is no longer available on our network. It was last seen on 01.01.2015

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  • Availability: Out Of Stock
  • Supplier: Pickabook
  • SKU: 9780077117481
Availability: In Stock
£40.49
business & economics Social Sciences, Law & Economics > Business & Economics
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Product Description

Offers a fresh look at brand management & strategy & the pivotal role of branding in business environment. Suitable for students of branding at undergraduate & postgraduate levels, this book provides students with an incisive account of how successful brands are created, built & managed.

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Students - A group of humans who are still in full time education
Environment - The conditions and surrounding area.

Supplier Information

Pickabook
A UK based company founded in 1998. Offering exceptional value for money on a wide range of books including leather bound books and sticker books.

Over 5 million books in stock - all new
Discounts of upto 80 percent
Excellent customer service
Fast delivery
Page Updated: 2015-03-31 20:45:45

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