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Complemented by online support - for the section of the marketing curriculum, this book covers cases, project-based activities, and content. This book offers separate chapters on Legal and International e-marketing issues, B2C and B2B marketing models and on Implementing a Web Marketing Plan, including writing and designing of Web content.
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  • Availability: Out Of Stock
  • Supplier: Pickabook
  • SKU: 9780618595655
Availability: In Stock
£40.69
advertising & marketing Social Sciences, Law & Economics > Business & Economics > Advertising & Marketing
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Product Description

Complemented by online support
- for the section of the marketing curriculum, this book covers cases, project-based activities, & content. This book offers separate chapters on Legal & International e-marketing issues, B2C & B2B marketing models & on Implementing a Web Marketing Plan, including writing & designing of Web content.

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Supplier Information

Pickabook
A UK based company founded in 1998. Offering exceptional value for money on a wide range of books including leather bound books and sticker books.

Over 5 million books in stock - all new
Discounts of upto 80 percent
Excellent customer service
Fast delivery
Page Updated: 2015-03-31 20:45:45

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