Reveals the extraordinary impact of the PR industry. This volume illuminates the various tactics used by PR companies to smother dissenting views, mask sponsors, attack the competition, & influence everyone from Joe Public to top politicians. It shows how these companies control our lives. ...

Steve Jobs, the pivotal figure behind the success stories of both Apple & Pixar, has turned his personality into a business philosophy. Here he reveals how he does it. Leander Kahney distills the principles that guide Jobs as he launches killer products, attracts fanatically loyal customers & manages some of the world's most powerful brands. The result is a unique book: part biography & part leadership guide. Impossible to put down. ...

By listening to the voices of the subcultural stylists themselves, this work provides insights into issues of subjectivity & identity. It argues that they do both
- a stress on postmodern hyperindividualism, fluidity & fragmentation runs alongside a modernist emphasis on authenticity & underlying essence.
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This is the definitive guide for Symbian C++ developers looking to use Symbian SQL in applications or system software. Since Symbian SQL & SQLite are relatively new additions to the Symbian platform, Inside Symbian SQL begins with an introduction to database theory & concepts, including a Structured Query Language (SQL) tutorial. ...