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Game Usability
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Gives game designers an understanding of how player characteristics impact usability strategy, & offers specific methods & measures to employ in game usability practice. This book also

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Gamebird Trio
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Features step-by-step instructions for carving & painting three decorative upland gamebirds: American Woodcock, Bobwhite Quail & Eastern Ruffed Grouse. This work also features detailed full-colour photography illustrating specific carving & painting techniques. It

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Gamefisher's Year
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John Andrews presents a complete guide to gamefishing in Scottish waters. Beginning with the January opening of the salmon season on the River Tay & going all the way through to the November spawning of salmon & sea trout on the River Almond, the programme covers a whole year in the life of the gamefisher. ...
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Game-Based Marketing

Illustrates the pervasiveness of games in business marketing, and shows how to better use them to create an engaged and loyal customer base. This title explains the growing phenomenon of game-based marketing and shows how it works. It also shows the marketers how to develop games to incorporate into their marketing strategy.
RIP - This product is no longer available on our network. It was last seen on 01.01.2015

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  • Availability: Out Of Stock
  • Supplier: Pickabook
  • SKU: 9780470562239
Availability: In Stock
£11.21
advertising & marketing Social Sciences, Law & Economics > Business & Economics > Advertising & Marketing
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Product Description

Illustrates the pervasiveness of games in business marketing, & shows how to better use them to create an engaged & loyal customer base. This title explains the growing phenomenon of game-based marketing & shows how it works. It also shows the marketers how to develop games to incorporate into their marketing strategy.

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Supplier Information

Pickabook
A UK based company founded in 1998. Offering exceptional value for money on a wide range of books including leather bound books and sticker books.

Over 5 million books in stock - all new
Discounts of upto 80 percent
Excellent customer service
Fast delivery
Page Updated: 2015-03-31 20:45:45

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