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Essentials Of Global Marketing

Essentials of Global Marketing offers a concise and manageable approach to the subject. The accessible structure takes the reader through the entire international marketing planning process, and fundamental concepts are illuminated by examples from a wide range of companies, small and large, from around the world.
RIP - This product is no longer available on our network. It was last seen on 01.01.2015

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  • Availability: Out Of Stock
  • Supplier: Pickabook
  • SKU: 9780273756545
Availability: In Stock
£41.70
advertising & marketing Social Sciences, Law & Economics > Business & Economics > Advertising & Marketing
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Product Description

Essentials of Global Marketing offers a concise & manageable approach to the subject. The accessible structure takes the reader through the entire international marketing planning process, & fundamental concepts are illuminated by examples from a wide range of companies, small & large, from around the world.

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Jargon Buster

World - A physical grouping, commonly used to describe earth and everything associated with ti
Large - something that takes up more space than normal.
Small - something that takes up less space than normal.
Wide - Something with a large width.

Supplier Information

Pickabook
A UK based company founded in 1998. Offering exceptional value for money on a wide range of books including leather bound books and sticker books.

Over 5 million books in stock - all new
Discounts of upto 80 percent
Excellent customer service
Fast delivery
Page Updated: 2015-03-31 20:45:45

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