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Design-Driven Innovation

Think of game-changers like Nintendo's Wii or Apple's iPod. They overturned our understanding of what a video game means and how we listen to music. This book shows that for truly breakthrough products and services, we must look beyond customers. It offers a fresh view of innovation thinking and practice.
RIP - This product is no longer available on our network. It was last seen on 01.01.2015

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  • Availability: Out Of Stock
  • Supplier: Pickabook
  • SKU: 9781422124826
Availability: In Stock
£21.24

Product Description

Think of game-changers like Nintendo's Wii or Apple's iPod. They overturned our understanding of what a video game means & how we listen to music. This book shows that for truly breakthrough products & services, we must look beyond customers. It offers a fresh view of innovation thinking & practice.

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Jargon Buster

iPod - A portable media player manufactured by Apple
Wii - A computer console manufactured by Nintendo
Design - A drawing or styles that shows the look and functionality of something before its made.

Supplier Information

Pickabook
A UK based company founded in 1998. Offering exceptional value for money on a wide range of books including leather bound books and sticker books.

Over 5 million books in stock - all new
Discounts of upto 80 percent
Excellent customer service
Fast delivery
Page Updated: 2015-03-31 20:45:45

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