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Creating Valuable Business Strategies

Provides a pragmatic framework for setting strategic direction: choosing which markets to contest and how. This book aims to identify the individual offering as the fundamental unit of strategy - the choices that customers make regarding individual offerings are at the root of a company's financial success.
RIP - This product is no longer available on our network. It was last seen on 01.01.2015

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  • Availability: Out Of Stock
  • Supplier: Pickabook
  • SKU: 9780750685481
Availability: In Stock
£27.54

Product Description

Provides a pragmatic framework for setting strategic direction: choosing which markets to contest & how. This book aims to identify the individual offering as the fundamental unit of strategy
- the choices that customers make regarding individual offerings are at the root of a company's financial success.

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Individual - A single separate item or person.

Supplier Information

Pickabook
A UK based company founded in 1998. Offering exceptional value for money on a wide range of books including leather bound books and sticker books.

Over 5 million books in stock - all new
Discounts of upto 80 percent
Excellent customer service
Fast delivery
Page Updated: 2015-03-31 20:45:45

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