LOreal Men Expert Hydra Energetic Foaming Cleansing Gel. Why should you use this foaming gel? Find it difficult to wake up your skin? Sometimes soap can tighten & dry out the skin, LOreal Men Expert Hydra Energetic Foaming Cleansing Gel cleanses, purifies & wakes up the look of the skin without drying it out. Action 1: Wakes up & cleanses the skin without drying it out. Enriched with Cryo-Tonic, this soap free, p H neutral formula: Refreshes the skin; deeply cleanses & purifies; helps remove impurities & traces of pollution; prevents skin tightness. The skin is purified & feels reinvigorated. Action 2: Reinforces the skin&8217;s natural resistance. ADS (Active Defence System), a powerful soothing active ingredient helps reinforce the skin&8217;s natural resistance against daily aggression for less tightness & more comfort. Action 3: Prepares the skin for shaving. This formula softens & prepares the skin for a smooth shave.