This exciting new book provides the big picture on small business & entrepreneurship. Written by two recognised experts, active teachers & researchers at one of the worlds most respected business schools, it explores both the prevalence & importance of small & start-up businesses. Entrepreneurs & small businesses are highly diverse, so the book looks to apply broad brush strokes to learn from general patterns where possible. It identifies evidence where it is clear, but equally acknowledges where knowledge is limited or certain conclusions are impossible to draw. Perhaps most importantly, it makes clear that small businesses are not just scaled-down big businesses: they behave, respond, & are organised differently to large organisations. ...

Having your own business isn't the same as having customers, & one is useless without the other. Whether your business is a resale store or a high-tech consulting firm, a law office or a home cleaning service, in today's competitive environment, strategic marketing is essential. Small Business Marketing for Dummies, Second Edition, is updated from the original version that won rave reviews & inspired thousands of small businesses on their way to becoming big businesses. Updates include more information on online marketing, a whole new section on getting & keeping customers, new cost-effective, fast-acting ideas for instant impact, & more. The book covers: marketing basics that prepare you to rev up your business & jumpstart your marketing program; information to help you define your business position & brand; advice on bringing in professionals; a quick-reference guide to mass media & a glossary of advertising jargon; how-tos for creating print & broadcast ads that work; ideas for getting the word out without advertising, including information on direct mail, brochures, publicity, promotions, & more; & ten steps to follow to build your own easy-to-assemble marketing plan. With pages of ideas for low-cost, high-impact marketing from author Barbara Findlay Schenck, a marketing consultant with more than 20 years experience with clients ranging from small businesses to Fortune 500 companies, Small Business Marketing for Dummies helps you reach & keep new customers. Whether you're running a home office, a small firm, a family business, a non-profit organization, or a retail operation, you'll discover how to: custom design your own marketing program; create effective marketing messages; & produce marketing communications that work. No matter what field you're in, this book can help make your dreams come true. ...

Omega jelly rounds with no fishy taste! At last essential omegas in a jelly format with delicious fruity flavour! Intensely fruity flavoured jellies with no fish aftertaste Uniquely contains omega 3 EPA & DHA with omega 6 GLADHA contributes to normal brain function (beneficial effect is obtained with a dietary intake of at least 250mg of DHA & EPA) Directions: Take 1 jelly a day for children over 3 years. Do not exceed recommended daily intake. Food supplements should not be used as a substitute for a varied & balanced diet & healthy lifestyle. Ingredients: Fish oil (antioxidant: mixed tocopherols (from soya)); sweetener: xylitol; purified water, sweetener: sorbitol powder; gelling agent: gelatine; starflower oil (borage) (antioxidant: citric acid); acidity regulator: trisodium citrate; acidity regulator: malic acid; natural flavour (lemon), natural orange flavour (antioxidant: dl-alpha tocopherol);

Colour: paprika extract (antioxidants:sunflower oil, ascorbyl palmitate, dl-alpha tocopherol). Contraindications: Do not feed xylitol to dogs; if consumed seek veterinary advice. Large quantities may have a laxative effect. / Free-from: Wheat, Gluten, Dairy, Yeast, Sugar, Corn, Starch, Nuts, GM Free

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This full-colour cookbook is designed to help parents improve their child's diet. The ground-breaking Food for the Brain study, in which Patrick & his team worked with parents, teachers & school caterers to improve children's nutrition, showed dramatic improvements in energy, mood & concentration amongst the children following the study guidelines. The aim of this book is to share those guidelines & the recipes that produced such great results. Each recipe is carefully designed to provide optimum nourishment to aid with mental development, behaviour & academic performance. Smart Food for Smart Kids also contains menu plans & practical advice on planning, shopping, eating out & dealing with fussy eaters. ...

Nutrition for healthy liver function Powerful formulation to help support an over-worked liver Ideal for people who regularly drink alcohol, smoke or take recreational drugs Provides a blend of amino acids, vitamins & minerals to support normal liver detoxification Also may aid normal glucose metabolism Helps support healthy neurological function Ideal taken with SMART UK Brain Complex & Milk Thistle Directions: Adults take 2 tablets a day, with or between meals. Ingredients: Choline bitartrate, n-acetyl l-cysteine, l-methionine, l-taurine, cellulose, vitamin C (as ascorbic acid), alpha lipoic acid, l-glutamine, natural vitamin E (as d-alpha tocopheryl succinate), zinc citrate, calcium d-pantothenate, thiamin HCl, niacin (as nicotinamide), ribofl avin, anti-caking agent: magnesium stearate*; anti-caking agent: silicon dioxide; pyridoxal-5-phosphate, pyridoxine HCl, inositol, zein protein coating, folic acid (as pteroyl glutamic acid), methylcobalamin. * (vegetarian source) Two tablets typically provide: %RDA* Vitamin E (104iu) 70mg -TE 583 Vitamin C 100mg 125 Thiamine 40mg 3636 (vitamin B1) Ribofl avin 40mg 2857 (vitamin B2) Niacin 40mg NE 250 (vitamin B3) Vitamin B6 40mg 2857 (as pyridoxal-5- phosphate 20mg & pyridoxine HCl 20mg) %RDA* Folic acid 200g 100 Vitamin B12 50g 2000 Pantothenic acid 50mg 833 (vitamin B5) Zinc 20mg 200 Choline 500mg N-Acetyl l-cysteine 300mg Taurine 200mg Methionine 250mg Inositol 20mg Alpha lipoic acid 100mg Glutamine 100mg *RDA = Recommended Daily Allowance (new 2009 values) Please see label for all % RDA values Contraindications: Not available in Irel&. Long term intakes of this amount of vitamin B6 may lead to mild tingling & numbness. Free-from: Wheat, Gluten, Dairy, Starch, Nuts, GM Free ...

Nutrition for healthy liver function Powerful formulation to help support an over-worked liver Ideal for people who regularly drink alcohol, smoke or take recreational drugs Provides a blend of amino acids, vitamins & minerals to support normal liver detoxification Also may aid normal glucose metabolism Helps support healthy neurological function Ideal taken with SMART UK Brain Complex & Milk Thistle Directions: Adults take 2 tablets a day, with or between meals. Ingredients: Choline bitartrate, n-acetyl l-cysteine, l-methionine, l-taurine, cellulose, vitamin C (as ascorbic acid), alpha lipoic acid, l-glutamine, natural vitamin E (as d-alpha tocopheryl succinate), zinc citrate, calcium d-pantothenate, thiamin HCl, niacin (as nicotinamide), riboflavin, anti-caking agent: magnesium stearate*; anti-caking agent: silicon dioxide; pyridoxal-5-phosphate, pyridoxine HCl, inositol, zein protein coating, folic acid (as pteroyl glutamic acid), methylcobalamin. * (vegetarian source) Two tablets typically provide: %RDA* Vitamin E (104iu) 70mg -TE 583 Vitamin C 100mg 125 Thiamine 40mg 3636 (vitamin B1) Ribofl avin 40mg 2857 (vitamin B2) Niacin 40mg NE 250 (vitamin B3) Vitamin B6 40mg 2857 (as pyridoxal-5- phosphate 20mg & pyridoxine HCl 20mg) %RDA* Folic acid 200g 100 Vitamin B12 50g 2000 Pantothenic acid 50mg 833 (vitamin B5) Zinc 20mg 200 Choline 500mg N-Acetyl l-cysteine 300mg Taurine 200mg Methionine 250mg Inositol 20mg Alpha lipoic acid 100mg Glutamine 100mg *RDA = Recommended Daily Allowance (new 2009 values) Please see label for all % RDA values Contraindications: Not available in Irel&. Long term intakes of this amount of vitamin B6 may lead to mild tingling & numbness. Free-from: Wheat, Gluten, Dairy, Starch, Nuts, GM Free ...

Having two built-in compartments means that you can store several servings of nutritional supplements for example protein, creatine, vitamins, capsules, pre- & post workout products. With Smart Shake you dont have to bring along bags with servings, because everything is stored in the shaker. Patent & RCD protected. Advanced anti-leak technology makes the cap & lid safe for hot & cold drinks. Two portion containers for supplements, one of them with a removablepill compartment. Extra coarse thread on the lid. Revolutionary concave hexagon strainer eliminating powder lumpsgiving your drinks a perfect viscosity.A carabiner, perfect for locker keys or gym card (option). Attractive colours to choose from, match the Smart Shakewith your clothes & personality. Non-toxic plastic, BPA- & DEHP-free. Safe for freezer, dishwasher, microwave oven & hot liquid, up to 120 °C (248 °F). The shaker holds 600 ml (20 oz) up to the edge & the portioncontainers 120 ml (4 oz) each. The product is recyclable & made from non-toxic plastic. ...