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The Myths Of Innovation Myths Of Innovation

An entertaining and insightful book exploring the concepts of where ideas come from - explores Where ideas come from The true history of history Why most people dont like ideas How great managers make ideas thrive The importance of problem finding The simple plan new for paperback n this new paperback edition of the classic bestseller youll be taken on a hilarious fast-paced ride through the history of ideas. Author Scott Berkun will show you how to transcend the false stories that many business experts scientists and much of pop culture foolishly use to guide their thinking about how ideas change the world. With four new chapters on putting the ideas in the book to work updated references and over 50 corrections and improvements now is the time to get past the myths and change the
world.brbrSince its initial publication this classic bestseller has been discussed on NPR MSNBC CNBC and at Yale University MIT Carnegie Mellon University Microsoft Apple Intel Google Amazon.com and other major media corporations and universities around the world. It has changed the way thousands of leaders and creators understand the world. Now in an updated and expanded paperback edition its a fantastic time to explore or rediscover this powerful view of the world of ideas.
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  • Supplier: Maplin
  • SKU: 507906A67KJ
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Product Description

An entertaining & insightful book exploring the concepts of where ideas come from
- explores Where ideas come from The true history of history Why most people dont like ideas How great managers make ideas thrive The importance of problem finding The simple plan new for paperback n this new paperback edition of the classic bestseller youll be taken on a hilarious fast-paced ride through the history of ideas. Author Scott Berkun will show you how to transcend the false stories that many business experts scientists & much of pop culture foolishly use to guide their thinking about how ideas change the world. With four new chapters on putting the ideas in the book to work updated references & over 50 corrections & improvements now is the time to get past the myths & change the world.brbr Since its initial publication this classic bestseller has been discussed on NPR MSNBC CNBC & at Yale University MIT Carnegie Mellon University Microsoft Apple Intel Google Amazon.com & other major media corporations & universities around the world. It has changed the way thousands of leaders & creators understand the world. Now in an updated & expanded paperback edition its a fantastic time to explore or rediscover this powerful view of the world of ideas.

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Jargon Buster

History - Anything that happens in the past. An acedemic subject.
World - A physical grouping, commonly used to describe earth and everything associated with ti
Intel - World leaders in silicon chip development and manufacture. Chips for Laptops, desktops and mobile devices. Their main competitor is AMD (Advanced Micro Devices)
Simple - Basic, easy no difficulty in understanding.
Classic - Something that is still like it was originally a high quality standard.

Supplier Information

Maplin
The UK's largest supplier of specialist and retail electronics. 172 stores nationwide and online shop, Maplin has over 15,000 products selling everything from MP3 Players and Sat Navs to digital cameras and Computer Equipment.

Trading since 1972 Maplin have a stonrg reputation as a supplier with the expertise and products as chosen by professionals.
Page Updated: 2012-10-13 03:02:54

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