Give your hair a head start with Viviscal Gorgeous Growth Shampoo, a densifying formula that understands the science of healthy hair growth. Performing a gentle cleanse whilst promoting the appearance of healthy looking hair growth, the shampoo expertly enhances the appearance of every strand for a fuller, thicker look. Its dose of Ana: Tel™ (a proprietary complex blended with Biotin, Keratin & Zinc) works to extend the hair growth phase & reduce hair fall. Hair looks naturally thicker & more voluptuous. Expect fuller hair infused with a refreshing botanical fragrance. Suitable for thin, fine & limp hair. 9 out of 10 consumers said their hair was thicker & fuller looking after just 1 week of using the Viviscal Gorgeous Growth Range*. 77% of consumers agree that Viviscal shampoo left their hair feeling smoother after just one use*. * Based on consumer research of 110 consumers using Viviscal Densifying Shampoo, Conditioner & Elixir as of September 2015.