Catering specifically for fine, flat hair, the Philip Kingsley Body Building Shampoo gently cleanses & volumises to leave you with thicker, fuller-looking tresses. Infused with a cocktail of beneficial ingredients, including frizz-fighting Copolymers & strengthening Keratin Proteins, the weightless formula delivers long-lasting body & bounce, whilst combating flyaways & static for a salon-worthy finish. Natural Cellulose plumps each strand from root to tip. Aids styling & blow-drying by leaving hair easier to control. Ideal for fine, limp or flyaway hair types.