Turn back the effects of time with the Olay Regenerist Eye Lifting Serum. It's a unique soothing serum which works to iron out fine lines & wrinkles for a more toned, supple skin texture. It uses an amino-peptide complex to reduce the sagging of the eyelids, resulting in a more awake, brighter appearance. K.D. Directions for use: When applying Regenerist Eye Lifting Serum to the sensitive eye area: apply the cream to the tip of your ring finger & lightly pat into the skin under & around the eye area. Your ring finger is the weakest finger, so exerts the least pressure on the eye area.