Parisian haircare brand Kérastase’s new Genesis range caters to weak, distressed locks prone to hair fall caused by breakage. Combining a comprehensive regime of three treatments to cleanse, condition, protect & strengthen, the products unleash a powerful cocktail of ingredients & technologies engineered to fortify & nourish brittle tresses by reinforcing the hair fibre. Regain that head-turning mane that’s resilient, healthy & silky smooth. Aimed at normal to oily hair types. The Set Contains: Genesis Bain Hydra-Fortifiant Shampoo (250ml) A shampoo specially formulated for those that suffer from weak hair, that helps to strengthen your strands for a healthier appearance. Working to prevent breakage & falling, locks will seem smoother & fuller with up to 80.9% fewer strands being broken & lost. Added Ginger Root, Aquaxyl & Edelweiss Native Cells help to gently cleanse away dirt & build ups whilst encouraging fibres to resist physical damage & tearing. Keeping your scalp clear & feeling healthier, the shampoo provides you with the ideal environment to nurture a shiny head of hair. Genesis Fondant Reinforcateur Conditioner (200ml) An anti-fall, strengthening conditioner is enriched with Ginger Root & Edelweiss Native Cells, reinforcing your hair’s natural resistance to hair fall. A powerful blend of ingredients help to reduce hair fall by up to 97.7%, leaving locks stronger & softer. Genesis Defense Thermique Treatment (150ml) A protective, nourishing product that locks in that enviable healthy appearance. Whether your strands are weak or fall easily, the treatment means your blow drying causes less damage thanks to its protective heat shield. With Aquaxyl, Edelweiss Native Cells & Ginger Root, your hair will receive a burst of up to 88% hydration for a frizz-free look for up to 24 hours. Lightweight, the treatment doesn’t weigh down your strands, keeping your mane full-bodied with plenty of volume. Hair will be more manageable with fewer tangles, making brushing easier & less likely to cause breakage. ...

Cleanse, nourish & strengthen weakened hair with the Kerastase Genesis Trio for Thick to Dry Hair. Ideal for weakened or falling hair types, the trio of innovative products helps to reinforce the hair, creating stronger, healthier-looking tresses. Thick, unruly hair will be left feeling soft & manageable. The products help to reduce the impact of thermal damage to reduce breakage, helping to maintain healthy hair. The Set Contains: Kérastase Genesis Masque Reconstituant Hair Mask (200ml) Hold onto your hair with the Masque Reconstituant Hair Mask from Kérastase, part of the Genesis range. The collection takes on the advice of three experts, creating the optimum anti-fall formula with the help of a leading dermatologist, nutritionist & hairdresser. Targeting the two key causes of hair fall: stress on the fibres & breakage, the formula uses a unique complex to strengthen & fortify hair. This mask delivers intense hydration & nourishment, using three key ingredients: Edelweiss Native Cells, Ginger Root & Aminexil. This powerful blend smooths hair fibres, reducing tangling & strengthening the str&. Reinforcing hair from root to tip, the mask reduces breakage & reveals a stronger surface. Kérastase Genesis Bain Nutri-Fortifiant Shampoo (250ml) Cleanse & fortify your locks with the Kérastase Genesis Bain Nutri-Fortifiant Shampoo. Designed to revive dull, weakened strands that are prone to falling, this invigorating shampoo clarifies the scalp while reinforcing the hair fibre, helping to leave tresses clean, fresh & more resilient. Releasing a host of nourishing ingredients, the powerhouse formula nurtures from the roots through to the ends of the hair for a refreshing & restorative finish. ­­­­ Antioxidant-rich Edelweiss Native Cells work to enhance suppleness while rejuvenating individual strands with its strengthening properties. Soothing Ginger Root delivers anti-inflammatory benefits to calm & comfort the scalp, helping lay down a stronger foundation for the growth of healthy-looking hair. Aquaxyl aids in the improvement of moisture retention, locking in a quick burst of hydration that fights against dryness. The shampoo works into a creamy lather, purging unhelpful dirt, oils & bacteria in its wake to ensure hair is left thoroughly cleansed & silky-smooth to touch. Kérastase Genesis Defense Thermique Treatment (150ml) Designed to help with hair strength, the Kérastase Genesis Defense Thermique Treatment is a protective, nourishing product that locks in that enviable healthy appearance. Whether your strands are weak or fall easily, the treatment means your blow drying causes less damage thanks to its protective heat shield. With Aquaxyl, Edelweiss Native Cells & Ginger Root, your hair will receive a burst of up to 88% hydration for a frizz-free look for up to 24 hours. Lightweight, the treatment doesn’t weigh down your strands, keeping your mane full-bodied with plenty of volume. Hair will be more manageable with fewer tangles, making brushing easier & less likely to cause breakage. ...

Keep your hair in pristine condition & style it to perfection with this trio of carbon combs from Kera Straight. Featuring a large comb, a tail comb & a carbon cutting comb, you'll be prepared for any styling challenge. -SA Kera Straight Carbon Large Comb Ideal for medium to thick hair, Kera Straight Carbon Large Comb is a light & durable comb that means that you can create unique styles. Featuring half fine & half large teeth, the comb is extremely heat resistant & perfect to use with styling tools. Kera Straight Carbon Tail Comb Kera Straight Carbon Tail Comb is a professional styling tool that is the ultimate multi-tasker. Whether you want to back comb, section hair, or for precision styling, the fine tooth comb means that you can create styles you'll love. Made with anti-static properties, the comb will be you new favourite styling accessory. Kera Straight Carbon Cutting Comb Create beautiful styles with Kera Straight Carbon Cutting Comb. The professional comb is lightweight & durable & boasts half fine & half large teeth to aid you style medium to thick hair. Extremely heat resistant, you can easily use the comb with cutting hair. ...

Create beautiful styles with Kera Straight Carbon Cutting Comb. The professional comb is lightweight & durable & boasts half fine & half large teeth to help you style medium to thick hair. Extremely heat resistant, you can easily use the comb with cutting hair. -SA ...

Create beautiful styles with Kera Straight Carbon Large Comb. The professional comb is lightweight & durable & boasts half fine & half large teeth to style medium to thick hair. Extremely heat resistant, you can easily use the comb with heated styling tools. -SA ...

Kera Straight Easy Comb is the ideal tool to enable perfect Brazilian straightening. The styling tool can be used with all straightening & styling treatments to help you create super straight hair. The comb means that you can get close to the root with hot irons, whilst avoiding burning your skin. -SA ...

Style safely with Kera Straight's Heat Protect, a lightweight heat protection spray that creates an invisible shield to keep hair safe from the damaging effects of heat styling. Delivering multiple benefits, the heat protect spray provides hydration & lightweight hold while lending hair a soft feel. Forming an impenetrable veil to keep hair protected, it will safeguard against heat & styling tools to keep hair looking & feeling healthy. ...

Part of the KS Style range, the Kera Straight Glossing Texture Creme (100ml) adds beautiful shine, texture & body to any hair type, smoothing down frizz & fly-aways in the process. The lightweight formula contains a heat activated compound that works to repair & restore hair back to natural health.
- K.R Directions for use: Smooth a small amount through lengths & ends to add texture & calm frizz & fly-aways.
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Part of the KS Style range, the Kera Straight Heat Protection Spray (250ml) provides a lightweight invisible barrier around the hair shaft, protecting it from thermal damage. Suitable for all hair types, the formula contains heat activated conditioning properties that seal in moisture & increase strength & shine.
- K.R Directions for use: Spritz all over damp, towel dried hair before blow drying. Lightly spray over dry hair before using any heated styling tools.
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Part of the KS Style range, the Kera Straight Moisture Mist (250ml) gives hair an extra dose of hydration in the form of a leave-in conditioner. The lightweight formula locks moisture into dry, damaged & chemically treated hair, to help mend it back to health & get its shine back. Added heat & UV protection within the spray helps to prevent further damage & breakage.
- K.R Directions for use: Spritz all over towel dried hair & comb through. Dry & style as usual.
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