Pureology Hydrate Shampoo Gently cleanse without stripping colour with this luxurious organically moisturising shampoo. The Zero Sulfate® formula delivers a rich lather while infusing hair with essential hydration & colour protection. The exclusive Anti Fade Complex® maximizes colour retention. Directions Of Use: Apply to wet hair & lather. Rinse. Repeat if necessary. Ingredients: Anti Fade Complex® Zero Sulfate® Organic ingredients Advanced Hydrating Micro-Emulsion Technology Multiweight Protein Complex: Soy, Oat, & Wheat Signature Aromatherapy Blend: Ylang Ylang, Bergamot, Anise, & Patchouli