Part of a three step system designed specifically for normal to fine, thin looking natural hair, the System 1 Cleanser Shampoo will deeply cleanse the hair whilst refreshing the scalp for a lasting shine. Containing a Transactive Delivery System® which works to remove oil, product build up & debris such as sebum & fatty acids with antioxidants, botanicals & vitamins, the unique cleanser clears hair follicle sites without stripping hair of essential oils. Bio AMP® technology provides thicker looking locks by increasing the fullness of each hair strand & reducing hair loss, whilst Activ-Renewal® uses peppermint oil & white tea extract to give the scalp a refreshed, rejuvenated feel. K.D. Directions for use: Apply to wet hair. Gently massage into scalp & hair. Lather & rinse.