Treat tired & dull hair to intense nourishment with the Moroccanoil Intense Hydrating Mask. The high performance formula repairs hair that has been damaged or weakened by environmental factors, colouring & heat styling. Fortifying proteins & rich argan oil combine to infuse the hair with vital hydration & strength, making your hair soft, smooth & easy to manage. It works in just 5-7 minutes, so it's perfect for men with busy lifestyles. Directions of Use: After shampooing apply a generous amount of Restorative Hair Mask Let it penetrate for 7-10 minutes Rinse it out As with any hydrating mask, it is always advisable that the treatment be applied a few days prior to chemical processing Key Ingredients: Argan Oil: Moroccanoil's signature ingredient. Only found growing in Southwest Morocco, this powerful antioxidant & UV protector is rich in vitamins that help to strengthen the hair & increase its elasticity.