Achieve enviable hold & shine with the Bumble & bumble Sumogel; a traditional styling gel with a modern feel. Creating an array of sleek looks, the Sumogel can be applied to dry or damp hair to assist with styling & deliver strong hold. The formula boasts a Micro-Emulsion Structure, which lends the gel a unique, glass-like texture that effortlessly glides onto locks to allow for quick & simple styling. The gel is enriched with Aloe & Panthenol, which work in synergy to leave hair ultra-polished whilst held. Offering mirror-like shine, the styling gel ensures hair stays in place, yet remains flexible. Free from silicones.