Forming Cream provides a medium hold high shine & pliability with natural shine. Lanoline wax boosts hold & Sucrose conditions & won't dry the hair. Style: High hold with natural shine ...

Cleanse & style with the American Crew Forming Cream Duo. Uniting two of the brand’s favourite haircare products, this set features the Cleansing shampoo & a jar of the Forming Cream for styling. It also comes with a sample-sized sachet of the new Detox shampoo. Set Contents: Forming Cream 85g Providing excellent medium hold & pliability to your style, this forming cream works well on all hair types, & shampoos out easily without leaving residue on your hair. Enriched with a blend of Lanolin Wax, Sucrose, PVP Copolymer & Glycerin, hair can be simply worked into any style you desire. Daily Cleansing Shampoo 250ml This shampoo offers a thorough & effective cleanse, without leaving hair stripped of natural, essential oils. A boost of vitamin B5 drenches your locks in moisture for long-lasting softness, while a silicone-free formula allows the shampoo to be kind & gentle. ...

American Crew Grooming Cream This grooming cream from American Crew is ideal to use to create a sleek, straight look or to soften naturally curly or wavy hair. Repels moisture for increased hold. ...

Use to create a straight sleek look or to soften naturally curly or wavy hair, with conditioning elements such as Aloe Vera. Repels moisture to keep styles intact & provides excellent hold & shine. Contains: Aloe Vera Gel
- Provides emolliency & moisturising properties Lanolin
- Responsible for hold & shine Coconut Oil
- Conditions & adds sheen Beeswax
- Provides a barrier against moisture loss



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For a pliable hold whilst enhancing shine & manageability & reducing fly-away tendencies. Style: Pliable hold ...

Revitalise, invigorate & cleanse with American Crew In-Shower Face Wash. The effective cleanser is gentle & oil-free, removing excess oil & unwanted dirt & impurities lingering on the skin. Apply the restorative & time-efficient face wash in the shower to achieve a clean, fresh face with minimal time or effort. Enriched with Ginger Root Extract to replenish skin’s natural elasticity & Hyaluronic Acid to aid in hydration, the face is left supple, soft & refreshed. ...

Give your skin the ultimate refresh with the American Crew Invigorating Body Wash. An energising & reviving formula works to cleanse & nourish the body, purging the skin of dirt, bacteria & grime picked up throughout the day. Helping to deliver supreme hydration without stripping away natural moisture, the rejuvenating shower gel produces a luxurious creamy lather to leave the body clarified, clean & fresh, lightly scented with an enlivening, crisp fragrance. ...

Use when control, not maximum hold is desired. It's alcohol free so is non-drying to the scalp, contains thermal protectants so protects the hair during blow drying, & contains PVP copolymer to provide body & fullness to the hair. Excellent for blow drying while creating body & shine. Protects hair during blow drying Provides body & fullness to the hair Creates shine ...

Stay in control with this texture cream. Great for sophisticated or conservative styles when you want to lose the fluff, but dont want anything too strong or dramatic. Provides light hold, body & fullness to the hair. Texturises & protects the hair Provides healthy gloss to hair Gives body & fullness ...

Powered by kaolin clay, the American Crew Matte Clay Spray provides major volume & workable texture, helping to promote a visibly fuller-looking appearance. The mattifying clay offers a medium to strong hold with long-lasting staying power, even working in humid temperatures. Applying as a lightweight spray, the unique formula encourages effortless styling, while leaving the hair full of body & texture. ...