Active HDR brings out the best Movies shows & games look great on the LG65UM7610PLB 65 Smart 4K Ultra HD HDR LED TV with Google Assistant. Active HDR works behind the scenes to always give you great contrast & detailed images. True colour accuracy brings different shades & hues to life so your favourites look more realistic than ever before. And thanks to 4K Ultra HD upscaling even the classics look like they were filmed yesterday. Immersive audio too The LGUM7610 isn't just a pretty face it talks the talk too. DTS Virtual X may sound like a scary cyborg but it's actually a brilliant feature that takes surround sound to the next level & immerses you in realistic audio. You'll love it when you're watching thrilling movies & stadium sports. All the top content Netflix BBC i Player You Tube – they're all here on the UM7610. Stream a hit US show catch up with a homegrown soap then skip through some videos all on one big screen. You can even cycle back through the week's telly for anything you missed with Freeview Play. Magical remote control Even controlling the UM7610 is exciting. Using the Magic Remote you can change channels with gestures & points or just use your voice thanks to Thin Q. It doesn't stop there with Google Assistant you can even ask your TV for useful info like they day's weather or what's on your calendar today..