Philip Kingsley Elasticizer is the perfect saviour for dry, damaged & weak hair. The intensive pre-shampoo treatment works to boost shine, elasticity & bounce, giving your hair its life back. Enriched with oils of olive & castor, it locks in moisture whilst the UV protectors prevent your colour from fading & losing its vibrancy. Originally created for Audrey Hepburn, this nourishing treatment gives visible results even after the first use. Directions of Use: Apply a small amount to damp hair before shampooing. Work into hair with your fingertips. Rinse well. Follow with shampoo & conditioner. For fine & medium hair, apply sparingly to mid lengths & ends once or twice a month. For coarse, wavy & thick hair, use more generously once a week. Please Note: Do not use three days before or three days after chemical processing.