Saturate your pout in rich colour & intense moisture with Max Factor’s Colour Elixir Lipstick with Vitamin E. The conditioning lip colour wraps lips in vibrant hues while offering nourishing care. Gliding on smoothly & evenly, the lightweight formula defines lips with rich colour, while a caring blend of shea, avocado & aloe butters & emollients work to treat & soften. Antioxidant vitamin E helps to protect against external aggressors. Arriving in a spectrum of on-trend shades, from nudes to classic reds, Colour Elixir offers 24 hours of comfortable wear with a single swipe. Housed in a sleek gold bullet. '130 Mulberry' is a deep rosy pink shade.