The Uomo Reinforcing Shampoo from Alfaparf is a unique deeply cleansing shampoo which works to thicken hair & reduce hair loss. It's made with plant stem cell technology to create the perfect environment for hair growth nourishing the scalp & prolonging the life cycle of the hair follicle. Hair will be left shiny soft & noticeably thicker. K.D. Directions for use: Apply onto damp hair Rinse