Wilson Staff have really thought about the technology & design features for their new Women's Launch Pad Driver. The driver has been specifically-designed for the female market. It is exceptionally light with all parts of the driver including the head, shaft & grip, being lighter than previous models. This lightweight club is therefore ideal for lady golfers as it means that you can increase clubhead speed which translates to greater distance. The technology also encourages the ball to launch higher from the clubface & this is in part due to the variable face thickness. The ball can strike any part of the face & still travel on the intended target line so is very forgiving.