A Sensual Fruity Floral. Juicy Couture Viva La Juicy Noir Eau De Parfum is for the woman who is sultry, daring & leaves a lasting impression. She likes her eyes smoky & her lips rouge. Never afraid to show off & get noticed, she wears fragrance to feel confident & seduce. Juicy Couture Viva La Juicy Noir Eau De Parfum embodies the limitless possibilities that the nighttime can bring. Sensual & arresting, Viva la Juicy Noir is a succulent blend of ripe berry notes, sultry amber & bright gourmand accents that explore the seductive side of the classic Viva la Juicy fragrance.