Gloss Appeal delivers transparent colour & radiant, ultra-shine to smooth, fuller lips thanks to silver & gold light-refracting pigments. Beauty Benefits: In a mixture of transparent, creamy & shimmery shades, this ultra-shiny, ultra-smoothing gloss creates fuller-looking lips with a great finish. Application: Gloss Appeal is super-easy to apply thanks to the slanted sponge applicator which hugs lips' natural shape giving them perfect definition. Active Ingredients: Olive extract & Vitamin E: hydrate, plump, smooth & protect.