L' Oréal Professionnel Serie Expert Curl Contour Shampoo is perfect for defining curls & adding hydration to naturally curly or wavy hair. Supported with Glycerin which is known for its hydrating properties. Curls are moisturised & definition is enhanced. Recommended for: Wavy or curly hair, in need of curl enhancement, or straight hair prepped for curling. For best results, use in conjunction with: Serie Expert Curl Contour Masque.. Serie Expert has been delivering professional haircare solutions since 2000, with proven formulas & a range to suit all hair needs. For perfect salon hair everyday. ...

L' Oreal Professional Paris Density Advanced Shampoo is a volumizing shampoo for enhancing density & taming locks. It contains vitamins B6, PP & Omega 6 acids. Moderately cleanses hair cuticles to strengthen body & shine. Covers hair strands in rich lipids to increase diameter & refine texture. Leaves hair supremely supple & under control with enhanced volume. ...

Introducing L' Oréal Professionnel Serie Expert Inforcer Conditioner, for strengthening fragile or breaking hair. With a Biotin & B6 vitamin-enriched boost, this reinforcing conditioner is designed to target breakage & split ends, leaving weak hair soft & healthy. Your hair will become more resistant & stronger with continued use. Technology enriched with Biotin & B6 – known for their strengthening properties. Recommended for: Fragile & breaking hair prone to breakage or split ends, especially long hair. For best results, use in conjunction with Serie Expert Inforcer Strengthening Shampoo or Serie Expert Inforcer Strengthening Masque. Serie Expert has been delivering professional haircare solutions since 2000, with proven formulas & a range to suit all hair needs. For perfect salon hair everyday. ...

Introducing L' Oréal Professionnel Serie Expert Inforcer Masque, for strengthening fragile or weak hair prone to breakage. With a Biotin & B6 vitamin-enriched boost, this reinforcing hair mask is designed to target breakage & split ends, leaving hair soft & healthy. Your hair will become more resistant & stronger with continued use. Serie Expert's Inforcer professional hair care range is enriched with Biotin & B6 – known for their strengthening properties. Recommended for: Fragile hair prone to breakage or split ends, especially long hair. For best results, use hair mask in conjunction with Serie Expert Inforcer Strengthening Shampoo or Serie Expert Inforcer Strengthening Conditioner. Serie Expert has been delivering professional haircare solutions since 2000, with proven formulas & a range to suit all hair needs. For perfect salon hair everyday. ...

Introducing L' Oréal Professionnel Serie Expert Inforcer Shampoo, for strengthening fragile or weak hair prone to breakage. With a Biotin & B6 vitamin-enriched boost, this reinforcing shampoo is designed to target breakage & split ends, leaving hair soft & healthy. Your hair will become more resistant & stronger with continued use. Technology enriched with Biotin & B6 – known for their strengthening properties. Recommended for: Fragile & breaking hair prone to breakage or split ends, especially long hair. For best results, use in conjunction with: Serie Expert Inforcer Conditioner. Serie Expert has been delivering professional haircare solutions since 2000, with proven formulas & a range to suit all hair needs. For perfect salon hair everyday. ...

L' Oréal Professionnel Serie Expert Instant Clear Anti Dandruff Shampoo cleanses the scalp & reduces the appearance of visible dandruff. A clarifying shampoo specifically designed for those with occasional dandruff or a flaky scalp, it leaves hair & scalp feeling purified & moisturised. Combat flakiness & enjoy the feeling of cleansed hair that is light & fresh looking. Recommended for: Flaky Scalps & Dandruff. Serie Expert has been delivering professional haircare solutions since 2000, with proven formulas & a range to suit all hair needs. For perfect salon hair everyday. ...

If you suffer from dry hair use this daily & better protect against daily wear & tear. Nourishment-starved hair is cleansed & quenched with this nourishing shampoo. It's formula leaves the hair feeling softer & nourished. Distribute the shampoo evening through wet hair & lather. Once rinsed use the Intense Repair Masque & give the most to your dry hair. RESULTS:
- Nourishes the feel of hair
- Smooths the feel of hair
- Detangles Suitable for Dry Hair


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Discover the new way to gently wash your hair with L' Oréal Professionnel Série Expert Curl Contour Cleansing Conditioner: Smooths & detangles frizzy rebellious & dry hair. Formulated with a high ratio of conditioning agents & the right dosage of cleansing agents to clean the hair fibre. This new haircare revolution enables you to cleanse & condition in one step. Silicon-free, sulfate-free & paraben-free
- a perfect solution to save space & weight in your gym bag!
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Anti-frizz conditioner for coarse & unruly hair. Thanks to the unique formula of Pro-Keratin, Kukui Nut Oil & Evening Primrose Oil, your hair will be strengthened & smooth while keeping frizz away & blocking out humidity. A must have conditioner for anyone with rebellious or straightened hair. Results:
- Anti-frizz
- Smoothing
- Humidity protection
- Nourishment Enriched with Keratinoil complex technology: Pro-Keratin complex of amino acids & wheat protein mimic the hair’s natural keratin structure to instantly strengthen & protect hair. Kukui Oil & Evening Primrose oil controls frizz & smoothes hair.



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L' Oréal Professionnel Serie Expert Liss Unlimited Prokeratin Anti Frizz Hair Serum, for nourishment & control of dry or frizzy hair. The dual-action serum gives anti-frizz protection, whilst leaving hair glossy & feeling super-smooth. Use on wet hair before styling for best results. Technology enriched Pro-Keratin, a protein, boosted with controlling Evening Primrose Oil. Recommended for: Frizzy, rebellious hair. For best results, use in conjunction with: Serie Expert Liss Unlimited Anti Frizz Shampoo & Serie Expert Liss Unlimited Anti Frizz Conditioner. Serie Expert has been delivering professional haircare solutions since 2000, with proven formulas & a range to suit all hair needs. For perfect salon hair everyday. ...