The next generation of sulfate-free shampoos. Color Wow Color Security Shampoo's breakthrough formula produces a rich lather, unlike typical non-sulfate shampoos. Key benefits:
- For all colour-treated hair.
- Innovative sulfate-free formula with LCD (Low Charge Density) technology keeps the cuticle from swelling, trapping in colour & moisture.
- Humectants & lightweight moisturising agents keep hair nourished & colour looking vibrant.
- Revolutionary Japanese amino-fortified complex helps prevent breakage, dullness & dryness, to dramatically improve texture.
- Protein-base strengthens hair.