AMELIORATE Transforming Body Lotion resurfaces & intensely hydrates to resurface the uppermost layers of your skin. This lightweight, easily-absorbed lotion progressively refines, improving skin texture & condition. It smooths away bumps, softens & protects skin & intensely moisturises for 24 hours. Active ingredients include Alpha Hydroxy Therapy, Sweet Almond Oil & a unique La H6 Skin Hydration Complex. Optimum levels of Lactic Acid, a naturally occurring Alpha Hydroxy Acid, exfoliate & renew skin cells whilst drawing moisture into the skin. Hydrating Sweet Almond Oil softens & protects the skin, enhancing its natural moisture barrier. Clinically proven & dermatologist tested, AMELIORATE is designed for rough, dry & bumpy skin. It makes Keratosis Pilaris look & feel better, deeply hydrates very dry skin & leaves normal skin amazingly soft & smooth. Suitable for all skin types. Suitable for children over 3 years. Safe for use on the face. Dermatologists approved. 87% agreed that the appearance of their skin had enhanced & felt softer & smoother. * * Tested on 77 people with rough, dry, bumpy 'chicken skin' (Keratosis Pilaris) in a 4 week independent consumer trial. ...

AMELIORATE Transforming Body Lotion resurfaces & intensely hydrates to resurface the uppermost layers of your skin. This fragrance free, lightweight, easily-absorbed lotion progressively refines, improving skin texture & condition. It smooths away bumps, softens & protects skin & intensely moisturises for 24 hours. Active ingredients include Alpha Hydroxy Therapy, Sweet Almond Oil & a unique La H6 Skin Hydration Complex. Optimum levels of Lactic Acid, a naturally occurring Alpha Hydroxy Acid, exfoliate & renew skin cells whilst drawing moisture into the skin. Hydrating Sweet Almond Oil softens & protects the skin, enhancing its natural moisture barrier. Clinically proven & dermatologist tested, AMELIORATE is designed for rough, dry & bumpy skin. It makes Keratosis Pilaris look & feel better, deeply hydrates very dry skin & leaves normal skin amazingly soft & smooth. Suitable for all skin types. Suitable for children over 3 years. Safe for use on the face. Dermatologist approved. 87% agreed that the appearance of their skin had enhanced & felt softer & smoother.* * Tested on 77 people with rough, dry, bumpy 'chicken skin' (Keratosis Pilaris) in a 4 week independent consumer trial. ...

American Crew All-in-One Face Balm Broad Spectrum SPF 15 is perfect for soothing just shaved skin. Daily moisturiser. Anti-ageing. Aftershave balm used to prevent irritation from shaving. Innovative ingredients fight the signs of aging & prevent ingrown hairs. ...

Americana, the new fragrance by American Crew is born from the American spirit & is fresh as the open road. With its clean notes & fresh but luxurious scent, Americana is perfect to wear anywhere & for any occasion.
- Top Notes: Bergamot, Lemon & Orange & Coriander give an invigorating fragrance that evoke spontaneity & passion.
- Heart Notes: Essence of Elemi lends a grounding effect, whilst Green Wood adds a sharp masculine note & Cashmere adds balance with an aura of warmth.
- Base Notes: Dry Wood, Patchouli, Sandalwood & Ebony add intrigue & allure.


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Beard's don't have to be wild, but they can be fierce! American Crew Beard Balm is a soft balm that controls & tames the beard to give it a well groomed, refined & polished look. Features & Benefits:
- Flexible & effortless application.
- Conditioning & nourishing formula.
- Tames unruly beards.


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Lightweight, fast-absorbing formula. Conditioning oil blend that keeps the beard soft, shiny & smooth. American Crew Beard Serum has an oil based formula specially designed for beard care, with beneficial oils that instantly conditions & keeps the beard soft & into palm. ...

A blend of natural lime & citrus oils, cooling conditioner moisturises & conditions the hair without weighing it down. Peppermint & spearmint invigorate the scalp while wheat protein increases the hair strength & sheen. Ideal for everyday use & safe for colour treated hair. ...

Special Offer, 450ml for the price of 250ml
- 80% Free A blend of natural lime & citrus oils, cooling conditioner moisturises
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Energise & moisturise your skin with this ultra refreshing body wash. Natural limes & citrus oils blended with cool mint provide superior cleansing while stimulating the skin. Vitamins A & E help aid in protecting & maintaining the skin's natural moisture balance.
- Energises & moisturises your skin
- Provides superior cleansing
- Protects & maintains skin's natural moisture balance


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Convenient 3-in-1 product cleanses & conditions hair & skin.

Features: Dimethicone, Citric Acid, Sodium Chloride,

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