WHAT IS AENEA ANTI-POLLUTION GUARDIAN? Sooner or later in skincare, everything comes back to genes & how we can protect the integrity of the DNA in our skin cells. Subjected to almost constant UV radiation from sunlight, as well as the onslaught of invisible external pollutants, our skin’s DNA is all too easily damaged, leading to the formation of wrinkles, an overall loss of firmness & elasticity & the loss of epidermal quality. AENEA’S Anti-Pollution Guardian is designed to support the keratinocytes & epidermal stem cells in order to maintain a healthy genome. Strengthening our DNA repair mechanisms, it increases the skin’s tolerance to UV light & pollution. This is key to your skincare regime because if the DNA in our skin cells isn’t supported, the signalling from one cell to another can be altered, & the keratinocytes can die & lose functionality, leading to the occurrence of the key characteristics of skin ageing. HOW IT WORKS Even while being attacked on all fronts – by UV radiation & other environmental aggressors – the miracle of our skin is that with the right support based on the science of epigenetics, the DNA can repair & maintain genomic stability. Phytosan K, derived from organic soy beans, is the key active ingredient in AENEA Anti-Pollution Guardian & has the ability to stimulate the natural defence system of the skin as well as provide biological protection against UV. Raising the skin’s own tolerance to UV light, it’s the perfect protector for today’s climate extremes & helps counteract premature skin ageing. Packed with proteins, it has been shown in tests to help prevent skin inflammation after sun exposure & to support even mature skins to renew themselves after being exposed to stress, lack of sleep or air-conditioning, resulting in a smoother, more elastic skin texture. With additional anti-pollution back up from the active ingredient Ormesia, which is derived from the Peruvian Maracuja seeds, (also known as the passion flower) & is known for its ability to activate the skin’s own pollution-defence mechanisms, this is a highly efficient skin strengthener & protector. ...

WHAT IS AENEA APPLE STEM CELL SERUM? The fascinating thing about stem cells is their ability to regenerate. Stem cells are the natural architects of reparation. Found in all multicellular organisms, they can self-replicate & differentiate into diverse specialized cell types in order to propagate the growth of an existing cell type. When applied to the skin, they result in wrinkle reduction, collagen proliferation & skin rejuvenation. AENEA Skin Stem Cell Serum is an invigorating formula that uses the incredible longevity inherent in the stem cells of a rare Swiss apple, to transfer preservation & longevity unto your skin. Rich in phytonutrients, proteins & long-living stem cells, the excellent endurance properties of this apple have been scientifically cultivated to bring you one step closer to the beauty associated with youth. HOW IT WORKS AENEA use an extremely rare species of Swiss apple called the Uttwiler Spatlauber. The trees are so rare that there are reportedly only 20 trees left in the world. Initially these apples were heading towards extinction, because they lacked the flavour desired for agricultural cultivation. However, the surprising quality of these apples is that they can stay fresh without refrigeration or any preservative for periods lasting up to 4 months. Recognizing their innate preservative value was the first step towards unlocking this ingredients’ true potential, after further study, it was observed that the tree displayed remarkably fast regeneration & healing abilities. The long lasting lifespan & quick regeneration is down to the apple’s stem cells, which carry the provision for such qualities within the cells genetic structure. Without chopping down any more of the precious trees, scientists were able to cultivate the apple’s stem cells which are now available as a patented liposomal preparation called Phytocelltec Malus Domestica. This preparation encourages preservation & regenerative properties in human skin stem cells. Human skin stem cells (epithelial stem cells) replenish & maintain the natural balance of cells within the epidermis layer of the skin. They also regenerate tissue damaged from injury or exposure. Unfortunately with age, the number of these stem cells decreases & they slow their ability to divide & repair. This is due to a process called senescence. Senescence is the biological slowing down of cellular division as dictated by stem cells & genetic instruction. Think of it as a biological clock & a natural component of aging. Phyto Cell Tec Malus Domestica works by delaying the senescence in epithelial skin stem cells. In effect the Apple’s long-lasting stem cells impart their senescence delaying instructions into the newly created skin cells. This results in newer, stronger & longer lasting skin cells, more resistant to UV exposure & all together healthier. Based in a hydrating Seaweed extract & Hyaluronic Acid base, this incredible serum is a pioneering & must-have addition on the journey to younger looking skin. ...

WHAT IS AENEA CORRECTIVE OXYGEN MASK? Problematic skin exposed to unhealthy pollutants sometimes requires the use of a concentrated mix of skin clearing ingredients. Applying a mask provides an extended period of contact between those active ingredients & your skin, which results in an invigorating deep cleanse. AENEA Corrective Oxygen Mask uses the incredible oxidizing benefits & skin clearing properties of Hydrogen Peroxide in a comfortable mask for a high-powered effect. Hydrogen Peroxide releases an abundance of oxygen directly to the skin, which helps to lift dirt from deep within the pores while enhancing the skin’s breathing & metabolic process. This helps renew the skin & stimulates collagen build up for a younger, more healthy appearance. A simple once a week treatment of this fabulous mask, can result in luminous, glowing skin that exudes radiance. HOW IT WORKS. Hydrogen Peroxide is a natural occurring compound that serves many biological functions. Apart from its excellent dirt lifting properties, its chemical structure helps to deliver skin-nourishing oxygen. The chemical structure of the Hydrogen Peroxide (H2O2) breaks down into water (H20) & oxygen (0). The water provides moisturisation, while the oxygen works to enhance the breathing & metabolic process that influences the development of new skin cells. This process helps stimulate the production of collagen, providing a more youthful & healthy appearance. An oxygen rich environment helps deter bacteria, which is a useful means in treating problematic skin. AENEA Oxygen Mask also contains Hyaluronic acid. This ingredient occurs naturally within the skin, & has the propensity to attract & retain water from the outside environment, making it an excellent moisturiser. ...

WHAT IS AENEA FRUIT ACID GEL EXFOLIATOR 7.5%? Exfoliating the skin on a regular basis removes dead & damaged epidermal cells as well as cleansing the skin of any invisible pollutants. This exposes new vibrant cells below, & prepares the skin for moisturizing & other helpful treatments. Using alpha-hydroxy-acids to dislodge & peel away old cells is safe, convenient, & an effective method of skin exfoliation, optimizing your skin’s own genetic ability to restore & renew. AENEA Fruit Acid Gel 7.5% is a reliable, exfoliating product that uses three variant forms of alpha-hydroxyl acids. Glycolic Acid, Pyruvic Acid & Lactic Acid provides high quality exfoliation in a nourishing & penetrating gel. Using Xanthan Gum as a base, Fruit Acid Gel is more evenly spread over a wider surface area to coat the skin. This provides a more thorough & effective exfoliation experience. HOW IT WORKS. Glycolic acid occurs naturally as a trace component in sugarcane, grapes & other fruits. As the first in the alpha-hydroxy carboxylic acids, it is one of the smallest molecules with acid functionality, which easily penetrates the skin. This useful organic acid reacts with the upper layer of the epidermis by weakening the binding properties of the lipids that hold dead skin cells together, dislodging them to reveal fresh new cells beneath. Lactic Acid is another excellent alpha-hydroxy acid that usually occurs in sour milk, but is also found in molasses due to partial conversion of sugars in apples & other fruits. With a natural affinity to the skin, it’s also very effective at exfoliating & softening the surface. Pyruvic Acid is the third alpha-hydroxy acid included in this superb formula. As an intermediate in sugar metabolism found in Cane sugar juice & a precursor to lactic acid, Pyruvic acid is excellent for treating oily & problematic skin with excellent dead skin removal abilities. Xanthan Gum is bioengineered as a stabilizing & thickening agent. It is used to acquire the gel texture & appropriate viscosity of the product for practical application purposes. These Acids have also been found to be beneficial in improving the appearance of pigmented & photo-aged skin, oily & blemish prone skin & decreasing fine lines & wrinkles. The strength of the acids is determined by the percentage contained within the product & AENEA Skin uses a total of 7.5% in a combination of all three acids. In a gel form, the product can be spread over a large surface area. This optimizes the exfoliating environment, allowing for prolonged contact on the skin. The gel is also conveniently easy to apply & smooth & soothing to the touch. ...

WHAT IS AENEA LIFESTYLE ENHANCER? AENEA Lifestyle Enhancer is a skin serum which works a bit like a booster for your daily beauty regime to tackle the effects of glycation. What is glycation exactly? Technically it’s the process by which the structure & activity of proteins within the skin becomes slowly stiffer, leading to the collagen & elastin becoming less elastic, a well-known cause of premature ageing. Another way to understand glycation is if you think about what happens when meat is cooked in a frying pan. As it is exposed to heat, the natural sugars in it become more rigid until finally the steak is hard. This is what happens to our skin when it is exposed to the ageing rays of the sun – it’s slowly glycating. As the sugar molecules react with free amino groups of proteins, irreversible cross-linked molecules are formed, modifying the structure of our skin & making it appear more brittle & stiff. It’s an irreversible process, causing yellowing of the skin, & a loss of elasticity & suppleness. Made worse by high dietary glucose levels, & by natural ageing, it has an overall detrimental effect on the visible appearance of our skin. HOW IT WORKS AENEA Lifestyle Enhancer contains an active ingredient called Ameliox which has a powerful anti-glycation component within it called Carnosine, as well as potent antioxidants, which act as reinforcements. Carnosine inhibits the cross-linking of proteins & protects collagen & elastin fibres. It already occurs naturally in our body & is a well-known anti-glycation active ingredient. Combined with antioxidants like Silymarin, which comes from the milk thistle plant, which is able to capture & neutralise free radicals, the collagen fibres are protected & stay elastic. AENEA Lifestyle Enhancer also has at its core, the active ingredient, Ormesia, derived from the passionfruit, known for its ability to active the skin’s own defence mechanisms against pollution. The resulting serum is a powerful skin protector & has spectacular anti-wrinkle effects, helping the skin to look more youthful within the first month of use. ...

WHAT IS AENEA OXYGEN PLASMA SERUM? Oxygen is the third most abundant element in the universe, & the most abundant element on earth. It is one of the most fundamental building blocks of our existence, so it’s no surprise that this life-providing savior has such a positive influence over the health & beauty of skin. AENEA Skin Oxygen Plasma Serum unlocks the enormous benefits of oxygen by delivering plasma, rich in concentrated oxygen, directly to the epidermal layer. By transporting large volumes of oxygen to the skin, we can initiate the healing & metabolic processes that facilitate the proliferation of skin cells, which in turn display a smoother, more youthful complexion that’s luminous & glowing. HOW IT WORKS AENEA Skin Oxygen Plasma Serum uses a high-density liquid fluorocarbon known as Perfluorodecalin. The amazing attribute of this compound is its incredible ability to dissolve & carry large volumes of oxygen gas. This makes it a very interesting ingredient in various fields of science & medicine. Notably, it is used in artificial blood substitutes & in liquid breathing. For all its amazing reputation though, the way that Oxygen works isn’t pretty (sorry, but we thought you’d rather know the truth). Oxygen is a potent free radical which initially works as a skin disruptor, the skincare equivalent of shaking it all up. What happens next is why Oxygen has such a “good” reputation – the skin rushes to heal itself, & calm everything down, during which new skin is born. It’s an approach that is used for wound healing in hospitals post-surgery because it can improve the structure of the skin & support the skin’s natural cellular metabolism, literally breathing new life into your skin. The difficulty lies in somehow directly delivering the oxygen to the cells. Thanks to Perfluorodecalin, the puzzle is solved & now oxygen molecules can hitch a ride on the Perfluorodecalin plasma molecules. Once in the skin they are diffused, delivering an enormous amount of pure oxygen into the cells. AENEA Skin’s Oxygen Plasma Serum provides an anti-irritation & anti-inflammatory response. When used over an extended duration (at least 30 days) it increases the metabolism of keratinocytes (protective skin cells). This strengthens the epidermal barrier to defend against pathogens, bacteria, parasites, viruses, heat, UV radiation & water loss. This incredible serum goes on easily & goes a long way towards keeping you looking younger & more radiant. With so many benefits & a safe method of delivery, you’ll feel like you’ve been soaking in air from the untouched Antarctic wilderness or Southern tips of New Zeal&. ...

WHAT IS AENEA ROSEHIP SEED CLEANSER? To strike a balance between removing dirt, heavy metals & pollution & regenerating lost skin cells, AENEA’s Rosehip Seed Cleanser uses the ingenious ingredient: Rosehip Seed Oil. Rosehip Seed Oil is an active ingredient that offers extensive benefits to the rejuvenation process & helps to maintain the health of the skin by detoxifying it of air-borne pollutants. Rich in Vitamins A, C, E & F, it supports your skin’s in-built genetic profile by encouraging your skin’s own ability to produce collagen which in turn helps to reduce wrinkles & restore a firmer, smoother & younger looking appearance. A deep cleansing gel texture, AENEA’s Rosehip Seed Cleanser helps deliver nourishing, & collagen boosting vitamins to the skin. & as an experience, it’s an invigorating & rejuvenating wash that you’ll enjoy using. HOW IT WORKS. Rosehip Seed Oil is a pressed oil extract, taken from the seeds of the wild rose called Rosa Rubiginosa. This rose is unique as it has a very high vitamin A, vitamin C & Vitamin E content. Vitamin A helps maintain a normal skin balance by stimulating collagen growth. An increase in the quantity of collagen fibres & organized arrangement of these fibres helps boost the elasticity of the skin. This results in a firmer, smoother & more youthful complexion. Vitamin A also helps with the proliferation of epidermal keratinocytes. These defensive cells help protect the skin against the elements, pollution & free radicals. Rosehip Seed Oil contains essential fatty acids & vitamin E, which are important in maintaining healthy skin, as well as Linoleic Acids which are integral skin nutrients. AENEA Rosehip Seed Cleanser is professionally formulated to balance the skin’s natural p H balance, in a deep wash that lifts dirt, heavy metals & other impurities from the skin’s pores, while delivering all the regenerative benefits of Rosehip Seed Oil. With its skin reviving benefits it is an excellent choice for your everyday cleanser. ...

WHAT IS AENEA SUPERBOOST SERUM? As we age, there is a constant tug & pull on the skin as the muscles of the face & neck flex & move with day to day facial expressions. Over time, an imprint of this movement is slowly & increasingly etched into your features as expression lines. Expression lines may add character, but they also contribute to the appearance of age. AENEA Super Boost Serum is an incredible formula that relaxes the muscle contractions in an effort to reduce the contrast & aging effect of expression lines. By using two powerful peptide ingredients in a nourishing Seaweed Extract base, this powerful formula successfully disrupts the neurological synapse that controls muscle contraction. This relaxes & calms facial features helping to reduce the appearance of expression lines. HOW IT WORKS Epigenetic genome alteration – moving our faces around constantly & exposing them to external factors like pollution – leads to wrinkles. Since the skin is anchored on the muscles underneath, it is pulled & stretched accordingly. The grooves & folds that occur as a result of the muscle contractions are cut deeper into the appearance of your skin & become more evident & vivid over time. The most direct approach to alleviating expression lines is to target the muscle movements that facilitate their existence. Successful facial relaxation has already been proven to reduce the appearance of age, via methods such as plastic surgery & Botox injections, however these methods are both invasive & costly. AENEA Super Boost Serum uses the innovative & safer option of Peptide treatment, to relax & calm the facial muscle contractions, subsequently reducing the appearance of expression lines & age. This revolutionary formula uses two deep penetrating peptides, namely Hexapeptide-30 & Acetyl Hexapeptide-8 to specifically target the agrin/ Mu SK post synaptic pathway at the chemical binding site of the muscle cells. The peptides influence the Mu SK binding sites, to avoid binding with Acetylcholine which would usually trigger the muscle contraction reflex. The result is smoother & calmer muscle movements that are not as hard & tense on the skin. in addition we’ve based this formula in a nourishing & skin revitalizing Seaweed Extract. This exceptional ingredient provides both moisturising & skin protecting benefits thanks to its hydrophilic & epidermal reinforcing nature. ...

Feel comfortable in your skin. Non-sticky & easily absorbed, Afriteaque Rooibos Body Care Lotion evens out skin tone, softens ...

For clean, smooth, beautifully clear skin. Afriteaque Rooibos Cleansing Milk effectively & gently removes excess oil, dirt ...