Tame unruly, frizzy hair with the Living Proof No Frizz Shampoo, a richly lathering shampoo that cleanses hair & fights frizz in one luxurious step. The Healthy Hair Molecule patented technology creates a weightless shield around hair strands, fighting humidity & friction 70% better than traditional products. Hair is left smoothed & tamed, & the innovative lather will keep hair cleaner for longer, allowing you to wash your hair less often. Suitable for all hair types, hair will look polished, frictionless & better groomed than ever before. Apply to hair, massaging into a rich lather, focusing on roots. Rinse. Sulphate-free, silicone-free & oil-free. Safe & formulated for colour & chemically treated hair.