The Shiseido Lacquer Rouge is your ticket to instant glamour, a sumptuous liquid lipstick with intense pigmentation & a deep, lustrous gleam. Inspired by traditional Japanese Laquerware with its powerful colour & signature sheen, this plush formula envelops lips in absolute smoothness. Its unique hybrid formula gives you the best of both worlds: non-sticky, comfortable colour with a beautiful glossy shine. The lip-hugging liquid lipstick is created with Shiseido's signature Super Hydro-Wrap Vitalizing DE, a deeply hydrating complex that plumps, smoothes & improves the appearance of rough & dry lips.