Create an eye makeup masterpiece in seconds with the Benefit they're Real! Duo Eyeshadow Blender, a fool-proof eyeshadow palette that combines the beauty of two complementary shades to dress your eyes in beautiful, shimmering hues. With each palette featuring one Shadow Blender that fits your eye shape & two harmonious shades that complement & enhance every eye colour, each they're Real! Duo Eyeshadow Blender makes applying eyeshadow quick & easy. In only two simple steps, your eyes look effortlessly elegant with creamy, crease-resistant colour that lasts up to 12 hours on your lids. To apply, use the Shadow Blender to pack on & blend the two harmonies onto your eyes for a professional finish with every application. ...

Create an eye makeup masterpiece in seconds with the Benefit they're Real! Duo Eyeshadow Blender, a fool-proof eyeshadow palette that combines the beauty of two complementary shades to dress your eyes in beautiful, shimmering hues. With each palette featuring one Shadow Blender that fits your eye shape & two harmonious shades that complement & enhance every eye colour, each they're Real! Duo Eyeshadow Blender makes applying eyeshadow quick & easy. In only two simple steps, your eyes look effortlessly elegant with creamy, crease-resistant colour that lasts up to 12 hours on your lids. To apply, use the Shadow Blender to pack on & blend the two harmonies onto your eyes for a professional finish with every application. ...

Give them the false lash effect this Christmas with the Benefit they're REAL! Lengthening Mascara Bauble, a coveted beauty icon that creates luscious lashes in an instant. This charming little trinket is presented in gorgeous festive packaging & contains a mini version of Benefit's award-winning mascara formula, they're REAL! It's budge-proof, smudge-proof formula won't flake or dry out & makes even the tiniest of lashes look fantastic. they're REAL! is delivered with an innovatively designed brush that hooks the lashes to achieve sensational separation, whilst its beautiful & luxurious satin black formula builds length, emulating the look of wearing false lashes without the fuss & the faff! Why We Love It Mini mascaras are the perfect product for travelling or for popping into your make up bag to add more volume & length to your lashes on-the-go. They're also a great way to trial a new mascara without having to purchase the full-size version. Whatever the reason, we think that they're REAL! would make a perfect little stocking filler for any makeup lover. How To Use It Wiggle the wand at the roots of the lashes, sweeping upward from root to tip. For more drama, add another layer. ...

Never be without your favourite mascara, wherever you travel with the Benefit they're Real! Lengthening Mascara Mini. For immediate lash volume, the Benefit they're Real! Lengthening Mascara Mini dresses your eyes in sensational separation, length & precision; creating a false lash effect that is envied by all. Ideal for you to try or to travel with, Benefit they're Real! Lengthening Mascara Mini will transform your everyday lash routine with boosted results. Wiggle the wand at the roots of the lashes, sweeping upward from root to tip. Layer for added drama. ...

The Benefit they're Real! Lengthening Mascara instantly creates voluptuous lash volume that you never knew you had, with its award-winning formula that is loved by makeup artists & beauty bloggers worldwide. Promising a formula that won't budge, smudge or dry out, Benefit's they're Real! Lengthening Mascara will transform the tiniest of lashes with its unique brush & extremely volumising formula. Made for extreme lash precision & maximum lift, this lash-enhancing formula curls & volumises; creating a larger than life look that emulates an immediate false lash effect. Available in a range of jet black, natural brown & brightening blue hues, the they're Real! Mascara will change your lashes for the better with its luxurious, silky lash finish. Wiggle the wand at the roots of the lashes, sweeping upward from root to tip. Layer for added drama. ...

The Benefit they're Real! Lengthening Mascara instantly creates voluptuous lash volume that you never knew you had, with its award-winning formula that is loved by makeup artists & beauty bloggers worldwide. Promising a formula that won't budge, smudge or dry out, Benefit's they're Real! Lengthening Mascara will transform the tiniest of lashes with its unique brush & extremely volumising formula. Made for extreme lash precision & maximum lift, this lash-enhancing formula curls & volumises; creating a larger than life look that emulates an immediate false lash effect. Available in a range of jet black, natural brown & brightening blue hues, the they're Real! Mascara will change your lashes for the better with its luxurious, silky lash finish. Wiggle the wand at the roots of the lashes, sweeping upward from root to tip. Layer for added drama. ...

'' The Benefit they're Real! Magnet Mascara is a force to be reckoned with; the extender brush has a magnetically charged core, which pulls the magnetic mineral-enriched formula up & out to create lashes that mimic the results of a lash lift.'- Ceryn, Escentual Beauty Team Why you'll love Benefit they're Real Magnet Mascara: Magnetic mineral-enriched formula lengthens lashes by 40%. Extender brush has a magnetically charged core that draws lashes up & out. Zig zag bristles fan out, separate & define eye lashes. Lightweight, flexible formula holds lashes in place for up to 36 hours. Won't smudge or flake. Why it's Escentual: We launch a lot of mascaras at Escentual, but we've never seen anything like this before. they're Real! Magnet Mascara is forging the way for a new era of lashes! They're long, lifted & long-lasting thanks to an innovative magnetically charged brush & formula, which mimics the results of an LVL lash lift or an expensive eyelash curler. We're not surprised Benefit is behind this launch, they're the UK's number 1 premium mascara brand after all! The best way to use it: Wiggle the brush from the root of your lashes to the tips. Allow for a few seconds of drying time, & apply another coat if desired. Tip: Swirl your brush instead of pumping it; this will limit the amount of air in the tube & improve the longevity of your product. ...

'' The Benefit they're Real! Magnet Mascara is a force to be reckoned with; the extender brush has a magnetically charged core, which pulls the magnetic mineral-enriched formula up & out to create lashes that mimic the results of a lash lift.'- Ceryn, Escentual Beauty Team Why you'll love Benefit they're Real Magnet Mascara: Magnetic mineral-enriched formula lengthens lashes by 40%. Extender brush has a magnetically charged core that draws lashes up & out. Zig zag bristles fan out, separate & define eye lashes. Lightweight, flexible formula holds lashes in place for up to 36 hours. Won't smudge or flake. Why it's Escentual: We launch a lot of mascaras at Escentual, but we've never seen anything like this before. they're Real! Magnet Mascara is forging the way for a new era of lashes! They're long, lifted & long-lasting thanks to an innovative magnetically charged brush & formula, which mimics the results of an LVL lash lift or an expensive eyelash curler. We're not surprised Benefit is behind this launch, they're the UK's number 1 premium mascara brand after all! The best way to use it: Wiggle the brush from the root of your lashes to the tips. Allow for a few seconds of drying time, & apply another coat if desired. Tip: Swirl your brush instead of pumping it; this will limit the amount of air in the tube & improve the longevity of your product. ...

Boost the performance of your favourite mascara with the Benefit they're Real! Mink-Brown Tinted Primer, a versatile eye primer that creates naturally beautiful results, with or without mascara. The Benefit they're Real! Mink-Brown Tinted Primer adds colour & definition to your eyes, whilst providing your lashes with the perfect base for maximized voluminous results. Formulated with the end goal of boosting lash precision, length & separation, this super-powered lash booster coats your lashes with waterproof protection, whilst conditioning & nourishing your lashes with provitamin B5. Wiggle the wand at the roots of the lashes, sweeping upward from root to tip. Layer with the Benefit they're Real! Mascara for added drama. ...

Boost the performance of your favourite mascara with the Benefit they're Real! Mink-Brown Tinted Primer, a versatile eye primer that creates naturally beautiful results, with or without mascara. The Benefit they're Real! Mink-Brown Tinted Primer adds colour & definition to your eyes, whilst providing your lashes with the perfect base for maximized voluminous results. Formulated with the end goal of boosting lash precision, length & separation, this super-powered lash booster coats your lashes with waterproof protection, whilst conditioning & nourishing your lashes with provitamin B5. Wiggle the wand at the roots of the lashes, sweeping upward from root to tip. Layer with the Benefit they're Real! Mascara for added drama. ...