Discover picture detail like never before
- Watch every moment burst from the screen. Discover what’s lurking in the shadows
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Dynamic Crystal Colour - With more than one billion colours
- 64 times more than conventional UHD TVs
- the Dynamic Crystal

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Dynamic Crystal Colour - With more than one billion colours
- 64 times more than conventional UHD TVs
- the Dynamic Crystal

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Watch your favourite content with natural colour that deliver details as crisp as the real thing. Get a more colourful viewing experience. Don't settle for anything less than True 4K colour & clarity. Samsung delivers pure colours, sharp contrast & brightness you would expect from the latest 4K resolution standards. You’ve never been closer than this. The bigger the screen, the better the detail. You’ll experience every moment of the game, feel every explosion & be right in the middle of the action. Experience better shadow detail & more accurate colour with UHD Dimming technology that independently adjusts tone, brightness & sharpness. Dividing the screen into hundreds of small zones, UHD Dimming separately controls the darkest & brightest elements of any image for exceptional quality. Now for the first time ever, you can buy, rent, & watch the newest movies, plus subscribe to & watch Apple TV channels on your Samsung UHD TV with the new Apple TV app. Just click the Apple TV app icon & dive right in. New Samsung UHD TV works with Alexa so your life just got simpler. It’s easy to connect your Alexa-enabled devices. With Samsung UHD TV†s compatibility, have Alexa turn on your TV, change channels, control volume, & more. New Samsung UHD TV works with the Google Assistant to make your life easier. Change channels, adjust the volume, control playback & more with just your voice. Samsung UHD TV now works with Apple for the first time ever. With Air Play 2 built in, you can stream or share content from Apple devices to the big screen. Effortlessly play videos, music, photos & more from your iPhone, iPad & Mac on your Samsung UHD TV. ...

Crystal Display
- Don't settle for anything less than long-lasting, crystal clear colour. Samsung delivers pure colours, sharp
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Dynamic Crystal Display
- Don't settle for anything less than long-lasting, crystal clear colour. Samsung delivers pure colours,
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Crystal Processor 4K - Simply relax & enjoy all the content you love, with a 4K upscaling TV that adapts to give you the best 4K Ultra HD picture. But it doesn’t stop there. The sound adjusts to perfectly suit what you’re watching. A TV drama or the tennis, you’ll really feel part of the action. HDR powered by HDR10+ - Watch movies in striking picture detail, just as the directors intended. Samsung HDR TV technology uncovers all the finest details, even in the darkest & brightest scenes. Finally, discover what’s lurking in the shadows of a horror movie or witness the true beauty of a sun-lit scene. Smart TV powered by Tizen - With the best-selling Samsung Smart TV at your fingertips, it’s never been easier to enjoy TV. Set it up in no time with your smartphone. Then you’re only a few clicks away from all your must-see entertainment. Dive into a huge collection of 4K films, TV shows, & all your catch-up TV apps – including Netflix, Disney+, Apple TV, NOW TV & BT Sport apps**
- all in one place at the touch of a button. Discover our easy-to-use & customisable Smart Hub platform & spend less time searching, & more time watching what you love, with tailored recommendations. ** Subscriptions required. Some apps may not be available at launch. 3rd party content providers may remove apps from the Smart TV platform or stop updating them at any time. Adaptive Sound - Get the perfect audio experience for whatever you’re watching with Adaptive Sound. From the latest boxset to the beautiful game, your Samsung TV adjusts the sound in every scene to what’s on screen, so you’ll hear every last detail. Boundless Screen - A near bezel-less TV designed to leave you with only the beautiful picture to enjoy. Plus, it’s easy to hide TV wires from sight & keep them tidy with the easy clean cable management solution, for a distraction-free viewing experience. Multiple Voice Assistants Bixby, Alexa & Google Assistant on TV - Bixby, Alexa, Google Assistant
- they're all built-in to your Samsung Smart TV. Control your TV using your favourite voice assistant & discover all the useful things you can do. Ask it to change the volume, find that new series, bring up the photos from your holiday, or check on your connected devices in your smart home. The possibilities are endless
- all you need to do is ask. * Amazon, Alexa, & all related logos are trademarks of Amazon.com, Inc. or its affiliates. Google & related marks & logos are trademarks of Google LLC.


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Dynamic Crystal Colour - Bingeing on a boxset or feasting on a blockbuster, you’ll see everything in crystal clear, true-to-life colour. Dynamic Crystal Colour delivers rich & vibrant images in over one billion shades – 64 times more than conventional UHD TVs. It's the way to go for picture-perfect viewing. Air Slim - Experience minimalistic style with a stunningly thin TV design that blends beautifully with your home. With a stunning clean back & no messy cables, it’s been crafted to look perfect from any angle. Crystal Processor 4K - Simply relax & enjoy all the content you love, with a 4K upscaling TV that adapts to give you the best 4K Ultra HD picture. But it doesn’t stop there. The sound adjusts to perfectly suit what you’re watching. A TV drama or the tennis, you’ll really feel part of the action. Smart TV powered by Tizen - With the best-selling Samsung Smart TV at your fingertips, it’s never been easier to enjoy TV. Set it up in no time with your smartphone. Then you’re only a few clicks away from all your must-see entertainment. Dive into a huge collection of 4K films, TV shows, & all your catch-up TV apps – including Netflix, Disney+, Apple TV, NOW TV & BT Sport apps**
- all in one place at the touch of a button. Discover our easy-to-use & customisable Smart Hub platform & spend less time searching, & more time watching what you love, with tailored recommendations. ** Subscriptions required. Some apps may not be available at launch. 3rd party content providers may remove apps from the Smart TV platform or stop updating them at any time. Multiple Voice Assistants Bixby, Alexa & Google Assistant on TV - Bixby, Alexa, Google Assistant
- they're all built-in to your Samsung Smart TV. Control your TV using your favourite voice assistant & discover all the useful things you can do. Ask it to change the volume, find that new series, bring up the photos from your holiday, or check on your connected devices in your smart home. The possibilities are endless
- all you need to do is ask. * Amazon, Alexa, & all related logos are trademarks of Amazon.com, Inc. or its affiliates. Google & related marks & logos are trademarks of Google LLC.


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Dynamic Crystal Colour - Bingeing on a boxset or feasting on a blockbuster, you’ll see everything in crystal clear, true-to-life colour. Dynamic Crystal Colour delivers rich & vibrant images in over one billion shades – 64 times more than conventional UHD TVs. It's the way to go for picture-perfect viewing. Motion Xcelerator Turbo - Ramp up the motion & tip the odds in your favour with Samsung’s unique dynamic refresh technology. Motion Xcelerator Turbo is able to double the refresh speed & deliver 120 Hz gaming-monitor performance on your TV. So you can rely on the TV to keep up with your quick reflexes. It also reduces motion blur & halo effects, so you can score big with smooth gameplay. Air Slim - Experience minimalistic style with a stunningly thin TV design that blends beautifully with your home. With a stunning clean back & no messy cables, it’s been crafted to look perfect from any angle. Crystal Processor 4K - Simply relax & enjoy all the content you love, with a 4K upscaling TV that adapts to give you the best 4K Ultra HD picture. But it doesn’t stop there. The sound adjusts to perfectly suit what you’re watching. A TV drama or the tennis, you’ll really feel part of the action. Smart TV powered by Tizen - With the best-selling Samsung Smart TV at your fingertips, it’s never been easier to enjoy TV. Set it up in no time with your smartphone. Then you’re only a few clicks away from all your must-see entertainment. Dive into a huge collection of 4K films, TV shows, & all your catch-up TV apps – including Netflix, Disney+, Apple TV, NOW TV & BT Sport apps**
- all in one place at the touch of a button. Discover our easy-to-use & customisable Smart Hub platform & spend less time searching, & more time watching what you love, with tailored recommendations. ** Subscriptions required. Some apps may not be available at launch. 3rd party content providers may remove apps from the Smart TV platform or stop updating them at any time. Multiple Voice Assistants Bixby, Alexa & Google Assistant on TV - Bixby, Alexa, Google Assistant
- they're all built-in to your Samsung Smart TV. Control your TV using your favourite voice assistant & discover all the useful things you can do. Ask it to change the volume, find that new series, bring up the photos from your holiday, or check on your connected devices in your smart home. The possibilities are endless
- all you need to do is ask. * Amazon, Alexa, & all related logos are trademarks of Amazon.com, Inc. or its affiliates. Google & related marks & logos are trademarks of Google LLC. Object Tracking Sound LITE - Ramp up your audio experience with virtual 3D surround sound. Object Tracking Sound LITE uses AI & your TV's bottom speakers to simulate overhead sounds. The result? Cinematic, 3D audio that follows the action
- all without the need for extra speakers.



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Bingeing on a boxset or feasting on a blockbuster, you’ll see everything in crystal clear, true-to-life colour. Dynamic Crystal Colour delivers rich & vibrant images in over one billion shades – 64 times more than conventional UHD TVs. It's the way to go for picture-perfect viewing. Experience minimalistic style with a stunningly thin TV design that blends beautifully with your home. With a stunning clean back & no messy cables, it’s been crafted to look perfect from any angle. Simply relax & enjoy all the content you love, with a 4K upscaling TV that adapts to give you the best 4K Ultra HD picture. But it doesn’t stop there. The sound adjusts to perfectly suit what you’re watching. A TV drama or the tennis, you’ll really feel part of the action. With the best-selling Samsung Smart TV* at your fingertips, it’s never been easier to enjoy TV. Dive into a huge collection of 4K films, TV shows, & all your favourite catch-up TV apps – including Netflix, Disney+, Apple TV, BBC i Player & BT Sport**
- all in one place at the touch of a button. Discover our easy-to-use Smart Hub platform & spend less time searching, more time watching what you love, with tailored recommendations.
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