AIT Turbo reflects technical excellence, which Sony has proven with its reliability since AIT was introduced as a high & mid range solution in 1996. AIT Turbo offers new performance & capacity options to supercharge backup. With the boom of the information age, there is a growing demand for higher capacity, faster, more dependable media products. Sony quickly responds to your needs through highly reliable media that safely & accurately stores ever increasing volumes of data. Sonys line up of data media makes use of the latest technology to accommodate a wide range of applications. With Sony media, you can be sure that your every storage need is met with the highest level of quality.