Meow is the second fragrance from the. American pop singer Katy Perry. It is a fun, fresh perfume that blends fruity with floral to create the perfect aroma inspired by the magical land of Candyfornia. Meow is created by. Givaudan perfumers & launched in 2011. The fragrance opens with notes of tangerine, pear, jasmine & gardenia. The heart are honeysuckle, lily of the valley & orange blossom, while the sweet base features aromas of amber, vanilla, sandalwood & musk. The bottle design follows its feline like predecessor. Katy, inspired by vintage milk vials, wanted the bottle to be opaque & pale pink.