Founded in America during the 1960s, Alyssa Ashley was the brainchild of an artist with a passion for developing sumptuous fragrances. He took the name for his brand from the name of his youngest daughter (Alyssa) & her nickname, given to her because of her blonde hair (Ashley). The first fragrance, Musk by Alyssa Ashley, was launched in 1968, & has since been joined by a dozen more scents Top notes are african orange flower & bergamot; middle notes are iris, jasmine, ylangylang, rose, violet & aldehydes; base notes are musk, oak moss, amber & tonka bean