Luxuriously soft to the touch the linear velvet cushion features neat rows of stitched velvet that are complimented by a sumptuous softly ruched border in the perfect colour palette for modern home styling. Content by Terence Conran was established in 2003 by Sir Terence Conran, founder of Habitat & the Conran Shop. At Content by Conran, we believe thoughtful design really does improve the quality of our lives. This cushion is ethically sourced overseas & made to strict quality & human-ecological safety standards.