Launched in 2006, Go by Joop! is an energetic, uplifting scent for men. This timeless blend of fruits, herbs & spices make this ideal for casual or daytime wear. Sharp, bitter top notes of rhubarb, orange & pimento lead into a smooth, clean heart of flowers & green notes. The dry-down is a warming blend of balsam & musk. Top Notes: Pimento, orange & rhubarb. Middle Notes: violet, bourbon geranium & cypress. Base Notes: Balsam fir & musk.